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Eku Fantasy. Photo: Luke Doman.

This Striking Music Video Tackles The Loaded Question: "Where Is Your Accent From?"

Watch Eku Fantasy's futuristic music video for "Living On The Outside."

Eku Fantasy is the new cross-continental project from UK-based Nigerian artist Olugbenga Adelekan (of Metronomy) and the South African-based Gareth Jones (better known as Jumping Back Slash)—both artists that we've covered a lot for their respective work.

Before ever meeting in person, the duo had been collaborating over the internet from their respective hubs, eventually linking up in the small town of Knysna on South Africa's Garden Route to record their debut EP, EF1, due April 20.

Eku Fantasy's music blends Jones' dystopian-sounding production with Olugbenga's sharp vocals, which don't shy away from addressing complex issues of race and politics.

Today, we're premiering the striking music video for "Living On The Outside," a track that tackles themes of assimilation and alienation, as experienced by both artists who are 'transplants' in their current home countries.


Eku Fantasy EF1 cover art.

"'Where is your accent from?' There are many layers to that question," Eku Fantasy mentions to OkayAfrica, "it is usually presented without malice, but is nevertheless a reminder that you were 'passing' as one thing until you opened your mouth."

"It's one of the things we spoke about when we first started sending ideas between each other. We're both transplants—Gareth from England to South Africa, Gbenga from Nigeria to England. We have kids, too, and that definitely gets you thinking about what culture you're passing on and how you were raised yourself."

"We've wrapped up this project in a sci-fi aesthetic because, first and foremost, we are both fans. We also feel there are so many allegories within the genre to the things we are trying to say about outsider status and alienation, our connections to technology and the human mind in space and time. We've worked with South African artists Lisolomzi Pikoli and Anthea Duce to help us visualize these ideas further into a collection of iconography and illustration that we hope works alongside the music and lets the listener dream a bit."

Watch Eku Fantasy's new video for "Living On The Outside" below.

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Stop What You're Doing Right Now and Watch Falz's New Video 'This Is Nigeria'

The Nigerian rapper tackles his country's social ills in his very own answer to Childish Gambino's "This Is America."

Nigerian rapper, Falz has been known to use his sharp brand of humor to address social ills in his country. Today he's taken it a step further with the release of a new song and video entitled "This is Nigeria" and the outcome is an audacious, decidedly necessary critique of Nigerian society inspired by Childish Gambino's viral video "This is America."

Falz opens the song with a voice over of his father the lawyer and human rights activist, Femi Falana, discussing the consequences of rampant corruption and exploitation, before adding his own cutting criticism: "This is Nigeria, look how I'm living now, look how I'm living now. Everybody be criminal," he rhymes as chaos ensues all around him.

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Photo courtesy of Nike

The Secret Behind Nike's New Naija Football Kits are Nigerians Themselves

The story behind the bold new uniforms the Super Eagles will be wearing at this year's World Cup.

Partner content from Nike

The new Nigeria football kits are not even out yet, but they're already causing pandemonium with Nigerian press reporting that there have been already 3 million worldwide orders. And it's easy to see why—the designs are daring with a bold nod to Nigerian culture that is very in vogue right now. In addition, UK Grime MCs with Nigerian roots, Skepta and Tinie Tempah have already been photographed in the new jerseys causing a surge of social media chatter about the new look.

But while rock star endorsements and an edgy new design will certainly bring attention, there's no doubt that the real bulk of the demand is due to what is ramping up to be a significant moment in the history of Nigerian football—the 2018 World Cup.



If you don't already know, Nigeria is entering this year's World Cup in Russia with some of the most exciting young players we've seen in years. With youthful talent like Wilfred Ndidi, Alex Iwobi and Kelechi Iheanacho—all 21—and veteran Olympic captain Jon Obi Mikel ready to take the field in Moscow all eyes are on Nigeria to advance out of Group D and challenge the world for a chance at the cup.

The plan here is to outdo the teams previous international achievement, the 1996 Olympic Gold Medal in men's football which is commemorated on the home kit with a badge recolored in the colors of the '96 gold medal-winning "Dream Team."

The home kit also pays subtle homage to Nigeria's '94 shirt— the first Nigerian team to qualify for the tournament—with its eagle wing-inspired black-and-white sleeve and green torso. But if the allusion to the pasty is subtle, the new supercharged patterns are anything but.

The look of the kit feels particularly in touch with what's going on in youth fashion both in Nigeria and the world and that's no accident. Much of the collection comes in bold print, both floral and Ankara-inspired chevrons, ideas that we've seen entering street wear collections and on the runway in recent years. That's because African and Nigerian style has become a big deal internationally of late. And not just in style, the country's huge cultural industries from Nollywood to Afrobeats have announced themselves on the world stage. This cultural ascendance is reflected in the design.


Courtesy of Nike

"With Nigeria, we wanted to tap into the attitude of the nation," notes Dan Farron, Nike Football Design Director. "We built this kit and collection based on the players' full identities." Along with other members of the Nike Football design group, Farron dug into learning more about Nigeria's players, "We started to see trends in attitude and energy connecting the athletes to music, fashion and more. They are part of a resoundingly cool culture."

In fact OkayAfrica has covered the team's love for music before—even dedicating an edition of the African in Your Earbuds mixtape to John Obi Mikel, Alex Iwobi & Kelechi Iheanacho's favorite songs to get hyped up before a game. When we asked the charismatic trio, they gave us list that included many of the huge Nigerian artists that we love, like Tekno, Wizkid, Yemi Alade and Nigerian-American rapper Wale and also, perhaps surprisingly, perhaps not, Celine Dion.

Nigerian culture has gone global partly through its infectious energy but also because of its vibrant diaspora populations that bring it with them wherever they land. Lagos-born Alex Iwobi whose goal in the 73rd minute to qualified Nigeria for this summer's tournament spent most of his life in London but still reps Naija to the fullest.

"I grew up in England, but Nigeria is my homeland," he says. "When I scored that goal, the players were dancing, the fans were playing trumpets and bringing drums…there was just so much passion and energy. It is always an honor to wear the white and green. To compete this summer is not just our dream, it is also the dream of our fans. Together, we all represent Naija."

This similar energy can be felt in Nigerian communities from Brooklyn to Peckham and even in China. Naija culture is truly global and no doubt the fans will embody the Naija spirit wherever they will be watching the games this summer.

If you're wondering, Nike isn't simply hopping on the Nigeria bandwagon. The apparel company has been sponsoring the Nigerian football since 2015, supplying kits to all nine of the Nigeria Football Federation teams at every level, including the men's and women's senior teams, men's and women's under-20 teams, men's and women's under-17 teams, men's and women's Olympic teams, and the men's beach football team.

So while the kit is available for purchase worldwide June 1, just know that you'll be competing with millions to get your own official shirts for the World Cup. If you are in New York, find the kit for sale exclusively at Nike's 21 Mercer store.

And please join OkayAfrica and Nike on June 2nd for Naija Worldwide as we celebrate Team Nigeria's journey to Russia in style.

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Listen to Adekunle Gold's New Album 'About 30'

Adekunle Gold's highly-anticipated sophomore album is here.

Adekunle Gold's much-anticipated sophomore album, About 30, has arrived.

The 14-track album boasts features from Seun Kuti, Flavor and British-Nigerian soul singer Jacob Banks, who appears on a remix to the popular lead single "Ire." The album sees the artist flexing immense versatility and range as he delivers emotional ballads, folk-Inspired cuts sung in Yoruba, and a few highlife-tinged summer jams.

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