Video

Afrikan Boy Is Young, Ambitious & Motivated In 'Y.A.M.'

Watch Afrikan Boy play news anchor as he broadcasts his daily mantra in the music video for "Y.A.M."


Afrikan Boy reports from the streets of London in the music video for "Y.A.M.", his flipped, motivational take on going HAM. "Y.A.M." is "an acronym for whatever you want it to mean," he told Okayafrica TV earlier this year,  "I define it as Young, Ambitious, and Motivated, others define it and Young And Married, others define it as Young African Mothers. It's just a day-to-day mantra, instead of we go HAM, we go Y.A.M." In the video, Afrikan Boy plays a news anchor as he broadcasts his life motto to the faces of London. The "Y.A.M." single will be out globally November 10 with remixes from DJ Elo Marton (Irie Maffia) and KonradOldMoney. Afrikan Boy's upcoming album The ABCD, which will include "Y.A.M." and the previously featured "Dear Mama" and "Hit Em Up," is available for iTunes pre-order now and due November 24 in North America.

Interview

Amadou & Mariam Forever

We talk to the legendary Malian duo about their rich past, songwriting process and their advice for young African artists with disabilities.

Amadou & Mariam don't require an introduction.

The couple has been making Afro-blues music for over 35 years, drawing inspiration from their home of Mali, for over 35 years.

Their 1999 albumSou Ni Tilé sold 100,000 copies. In 2005, their album Dimanche à Bamako won the French Victoire de la Musique prize for Best World Music Album of the year and the BBC Radio 3 Award for Africa. It also went platinum in France after selling over 300,000 copies. The duo have performed with U2, Coldplay, Blur and many others.

We caught up with them below for a conversation about their rich past, their songwriting process and their advice for young African artists with disabilities, ahead of the duo's performance at the upcoming London Jazz Festival 2021.

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