News

Nollywood & Vine: The Most Hilarious #NigerianMoviesBeLike Moments On Social Media

A round-up of the funniest #NigerianMoviesBeLike moments on Vine


From their over-the-top performances to their obsession with all things scandal, Nollywood movies are truly in a league of their own. The distinctive genre constitutes $3 billion of Nigeria's prolific film industry and, most importantly, an estimated 1.4% of the country’s GDP, due in large part to releasing about 50 movies weekly. Not bad for films typically made with less than $50,000, right?

Depends on whom you ask. A quick search of "Nollywood" on Vine, Twitter and other social media platforms will bring up hilarious tweets and videos accompanied by #NollywoodmoviesBeLike, #NigerianMoviesBeLike and #ThingsNollywoodTaughtMe, a series of hashtags geared towards roasting the genre's propensity for quantity over quality.

Often paired with hilarious movie clips and user-filmed parodies, these hashtags poke fun at predictable plot devices that have been exhausted to the point of becoming ridiculous clichés, like the poisoning of a foe and the hackneyed musical cues. They also make sure to mock the genre's tendency for taking low-budget to an entirely new level.

Nonetheless, throughout the mockery, there seems to be an undercurrent of unspoken affection for Nollywood and all of its idiosyncrasies.

Back in 2011, a member of Nairaland Forum took to the popular message board to ask others to share their reasons for watching Nollywood. "I have to admit that the movies are poor production...But I love watching them because quite simply they are fun to laugh at for all the silly mistakes and terrible dialogue, and despite often been [sic] 3 hrs long I find myself in a good mood at the end," wrote the user.

"I give Nollywood credit where it's due," wrote another user. "To be a home-grown industry in a country where almost nothing works (security/constant electricity) and still be able to pull it off is amazing."

Four years and several hundred hashtags later, Nollywood movies are still entertaining a generation of digital nomads who are laughing with, but mostly at, the genre's undeniable campiness.

Check out some of the funniest #NollywoodMoviesBeLike and #NigerianMoviesBeLike Vines below and share your own reasons for loving/hating Nollywood movies!

Interview

Angelique Kidjo Writes a Love Letter to 'Mother Nature'

We talk to the Beninese musical icon about assembling her new album on Zoom and the "bigger than COVID-19" threat that lies ahead!

The kind of infectious energy that lives within Angelique Kidjo can't be contained by Zoom. Her zest for life reaches out far beyond any screen, and burns stronger than the fastest internet connection.

"I can't wait until we're in person hugging again," she enthuses soon after joining our Zoom meeting to discuss her latest album Mother Nature. Having been on the receiving end of a hug from the four-time Grammy-winning singer, I know exactly what I'm missing out on. "Me too," I say, as I wrap my arms around my laptop, my face squishing the screen. "No, no," she retorts. "I don't want that. You keep it. I want the real deal," she chuckles, her full-bodied trademark laughter lovingly admonishing me.

The Benin-born musician is preparing to release Mother Nature, a collection of songs reflecting our one Earth, and cementing her status as an African musical icon. Collaborating with the likes of Yemi Alade, Mr Eazi, Burna Boy, Sampa the Great, Shungudzo and more, Kidjo's crossing through time and space, over age and country through Mother Nature's themes and stories. Each track is infused with a vigor that only she possesses — the kind that shares a significant message even as the listener is called to just dance or sing along.

Below, Angelique Kidjo reminisces about making the album, and chats us through her hopes and dreams for it!

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