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More Black Students are Being Admitted into Cambridge University Because of Stormzy

Dubbed the 'Stormzy effect', admissions of Black students at the university are now up by 50 percent.

When Ghanaian-British rapper Stormzy is not busy making hit records such as "Vossi Bop" and "Shut Up", he's helping Black students get into one of the most prestigious universities in the world. Last year, the rapper launched his own scholarship which aims to provide funding for Black students wanting to be admitted into Cambridge University. According to AllHipHop, the rapper has been credited with a 50 percent increase in the admissions of Black students at the top-tier university. The phenomenon has now been dubbed the "Stormzy effect".


READ: Watch Stormzy Deliver a Cover of 'Brown Skin Girl'

Speaking about his scholarship and why he felt the need to help Black students, Stormzy said that, "In school and college I had the ability and was almost destined to go to one of the top universities. But that didn't happen for myself... so hopefully there's another young Black student out there that can have that opportunity through my scholarship." He went on to add that, "I always said that there's a whole bunch of academically brilliant, excellent students who also need an incentive."

The Guardian reports that Cambridge University has been under heavy fire for its lack of diversity. Last year, statistics showed that the institution had failed to admit a single Black British student at more than one in four of its colleges during 2015 and 2017. David Lammy, the Labor MP for Tottenham, continued his calls for elite universities to increase diversity among students by saying that, "We need transparency if we are going to have progress on access to our elite institutions for students from disadvantaged and under-represented backgrounds."

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Photo by Nipah Dennis.

Idris Elba, Black Sherif and Sheryl Lee Ralph Join Kamala Harris in Ghana

Idris Elba, Black Sherif and Sheryl Lee Ralph recently visited a music studio in Ghana with Kamala Harris.

Idris Elba, Black Sherif,Sheryl Lee Ralph and other celebrities joined Vice President Kamala Harris in Ghana as she visited the Vibration studio at the freedom skate park in Accra, Ghana. Harris visited the community recording studio with the stars as part of her weeklong tour of Africa. The visit was a step towards highlighting the growth, talent and evolution of African creatives and the creative industry in Africa. Other notable figures who joined Harris on the tour included Baaba J, Ria Boss, and Moses Sumney.

In the past, British actor Elba, whose mother is Ghanaian, has been vocal about the West supporting and investing in African creatives. Earlier this month, he joined forces with Nigerian media mogul Mo Abudu to launch a joint film and TV venture that would support new projects from rising African talent in the continent and the diaspora.

While talking with the press, the “Luther” actor said that he and his wife first met Harris at the U.S.-Africa Leaders Summit last year.

“[Harris] said, ‘Hey, I really want to come to Africa. And we said we’d love to do that,’” Elba told White House press reporters in Ghana, according to The Hill.

“If you ever go to Africa, let me know,” Elba said. “So here we are.”

The Golden Globe winner also mentioned that the creative talent pool in Africa is rich, and it was a good idea that Harris had visited.

“I think it’s a great signal for VP to come to Ghana, to come to Africa and be that interface to show the rest of the world that actually it is a fantastic place to sort of look at in terms of partnership and investment,” said Elba.

During the event, which gathered a crowd of creatives, Lee sang “Endangered Species,” after which she addressed the attendees.

“You must invest in yourself, in your art, first. And then you birth it out to the world,” Ralph said.

After her visit to Ghana, Harris will make a stop in Tanzania and then wrap up her African tour in Zambia.

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Photo by Nipah Dennis.

VP Kamala Harris Signals US Should Invest in Africa

U.S. Vice President Kamala Harris has embarked on a three-country tour to reset economic relations between the United States and West Africa.

The United States’ Vice President Kamala Harris has embarked on a weeklong, three-country tour to Ghana, Tanzania and Gambia. The purpose of the trip is to reset the relationship between the U.S. and the three countries. The Biden administration would like to encourage American businesses to invest in African nations to compete with China’s and Russia’s growing economic footholds on the continent.

On Monday, Harris visited Ghana’s presidential palace, also known as the Jubilee House. She promised $100 million in U.S. aid to support Ghana and four other West African countries in curbing instability brought on by insurgencies in West Africa and the Sahel region.

"To help address the threats of violent extremism and instability, today I am pleased to announce $100 million in support of Benin, Ghana, Guinea, Cote d'Ivoire and Togo," Harris said at the news conference with Ghana’s President Nana Akufo-Addo.

This amount is in addition to the $139 million in bilateral support that the U.S. intends to provide to Ghana in 2024, according to Harris’ office and reported by Reuters.

Also involved in West Africa is the Russian private military contractor Wagner Group. The mercenary group with Russian state ties provides security assistance to African nations struggling with insurgencies like the ones Harris pledged assistance to combat. In exchange, Wagner secures agreements for Russia's African interests in natural resources, commercial contracts, and access to strategic locations, such as airbases or ports.

With regard to Wagner’s presence in West Africa, Akufo-Addo said, "It raises the very real possibility ... that once again our continent is going to become the playground for great power conflict.”

China has been heavily involved in Africa’s economy over the last two decades — investing in resources like mining, timber, and fishing, and building infrastructure. The Biden administration is aiming to encourage American competition by strengthening ties with African nations and promoting socio-economic development on the continent. The trip is also intended to fulfill the commitment that the administration made to African countries in the U.S.-Africa Leaders Summit in December of last year.

Politico reported that Harris’ visit carries high stakes and heavy scrutiny because her primary task will be to convince African leaders that the U.S. wants to invest in their economies earnestly.

The decades-long public perception has been that the African continent has become a playground for handouts and charity from western governments, a political and economic oversight the Biden administration has been attempting to rectify. Harris’ arrival in Africa marks the administration’s most recent efforts to achieve that.

Earlier this year, U.N. Ambassador Linda Thomas-Greenfield and Treasury Secretary Janet Yellen visited the continent, First Lady Jill Biden visited in February, and Secretary of State Antony Blinken made the trip earlier this month. President Biden plans to visit later this year.
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Trevor Noah To Host Prime Video's First South African Show

Trevor Noah is teaming up with Prime Video to Release the a new South African Show Called ‘LOL: Last One Laughing.'

Trevor Noah is taking his comedic chops to Prime Video with LOL: Last One Laughing, a six-episode stand-up comedy competition series that will be released in 2024.

Noah will be hosting the show, which will feature 10 South African comedians competing to see who can keep a straight face the longest while also trying to make their opponent laugh. The comedians will be given a list of challenges and scenarios in which they must maintain a stoic expression. Each episode will end with the "Last One Laughing" taking home a cash prize of 1 million Rand. LOL: Last One Laughing will be Prime Video’s first South African Original. And with Noah’s sharp wit and comedic acumen at the helm, it will be interesting to see LOL: Last One Laughing come to life in South Africa.

In a statement released to Variety, Noah said:

“I’m excited to be back home to host Prime Video’s first South African Original, LOL: Last One Laughing, and to have a chance to connect with my home audience... I am equally delighted for the opportunity to be working alongside my fellow home-grown comedy stars on a show that not only entertains but gives back to the South African production and charity communities.”

Ned Mitchell, head of Africa and Middle East Originals at Amazon also spoke highly of the upcoming show.

“Comedy, in all its forms, shines among South Africa’s most valuable treasures. Together with an A-list roster of this country’s incredible home-grown comedic talent competing for a great charitable cause,” Mitchell said. “Trevor and Prime Video are demonstrating the depth of our shared ambition to invest and elevate the very best of South Africa for audiences locally and around the world.”
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Photo courtesy Industrie Africa.

Five Women-Led Companies Taking African Fashion to the World

These are just some of the trail-blazing women who are overcoming obstacles and globalizing African fashion with their e-commerce platforms.

E-commerce has become a vital part of the fashion industry. In recent years, it’s revolutionized the way we shop for fashion and beauty products, and made it easier for consumers to access products from all over the world. African fashion has become more accessible for anyone who wants to wear it – thanks to a number of e-commerce hubs that help bridge the gap between brand and fashion-loving consumer.

E-commerce revenue in Africa is only going to keep increasing, and by 2027, it could even reach a value of over $82 billion, according to estimates by Statista, an international consumer data and marketing company. E-commerce platforms help address many of the challenges faced by African fashion brands in getting their product to buyers, particularly when it comes to shipping.

But according to International Finance Corporation, which runs an initiative with the European Commission aimed at boosting online commerce opportunities for women in emerging markets, there is a need to close the gap between the earnings of male and female merchants. Doing so, they say, would increase Africa’s market value by about at least $14.5 billion.

There’s been a dearth of women successfully raising giant companies in this sector. Techpoint Africa reports that only 10% of female-founded startups in West Africa have raised up to $1 million since 2010. Women’s Month presents an opportunity to highlight this, and to raise up those women who have, in spite of this, managed to make their names known as leaders in this realm.

Here are 5 women who spoke to OkayAfrica about the highs and lows of owning an African e-commerce business in the fashion world.

Nisha Kanabar

An image of Nisha Kanabar in a blue dress, looking off to the side, smiling, with her arms crossed.

Nisha Kanabar created Industrie Africa to challenge how people perceived African fashion and what it could be.

Photo courtesy Nisha Kanabar.

Nisha Kanabar, a Tanzanian of Indian descent, built Industrie Africa in 2018, along with Georgia Bobley, to challenge the stereotypical constructs and bias of what people perceive African fashion to be. She wanted to harness pan-African industry voices through a global fashion lens and framework, and to create a hub of connectivity within the industry that would make it easier for the next generation of entrepreneurs to break into the business.

“I first launched Industrie Africa as an answer to the fracture and underrepresentation of Africa’s fashion industry at the time,” Kanabar tells OkayAfrica. “[I also wanted] to address the media bias, the gaping lack of global presence, [and] the ignorance of even the simplest of its vernacular. By establishing Industrie Africa, I kind of intended to create a channel for authentic connectivity – regionally and globally.”

In May 2020, Industrie Africa launched an online retail destination, enhancing its content around African fashion. Through this e-commerce platform, Kanabar intended to give people access to the top designers in Africa, and create a sustainable way of bridging existing barriers between these designers and their markets.

“It’s been a special journey with a steep learning curve,” says Kanabar. “I’ve had to break conventions and get creative in order to cultivate relationships with logistics partners, like DHL, to access payment tools that are user-friendly, or to create systems around quality and consistency.” She encourages other women who have an interest in this area of fashion to dive in. “It’s never too late to break into the space, and do what you feel passionate about,” she says. “All your experiences matter, and [it] enriches your perspective and what you bring to the table.”

Pinaman Owusu-Banahene

An image of Pinaman Owusu-Banahene looking at the camera wearing a black dress with a striking image embossed on it.

Pinaman Owusu-Banahene started building Adjoaa as a multi-brand online marketplace for African brands in 2021.

Photo courtesy Pinaman Owusu-Banahene

Pinaman Owusu-Banahene has a unique eye. The Ghana-born fashion tech entrepreneur brings her background in public policy together with her love for fashion in Africa in running ADJOAA – a one-stop shop for consumers looking to purchase garments that value sustainability and are from young design talents in Africa. The likes of LVMH semi-finalist Bloke, Ajabeng Ghana, Boyedoe, and Olooh Concept are currently stocked here. “ADJOAA is a curated multi-brand online marketplace [that was built in 2021], specializing in sustainable fashion and lifestyle products by African designers and of African descent,” Owusu-Banahene says.

She has consistently contributed to the development of this space, and in 2015, staged New Zealand’s first-ever Africa Fashion Festival, before going on to explore the e-commerce space. “Although I have been following fashion for a very long time [since 2010], I have looked at this from a perspective of economic development,” she tells OkayAfrica. “And I saw that our fashion industry and young designers [have] been at the fringes of the global fashion market.” ADJOAA aims to rectify this – so far, they’ve introduced over fifty African designers from fifteen countries in Africa and in the diaspora onto the site.

Financing, however, remains Owusu-Banehene’s biggest challenge. “Part of my work with the International Chamber of Commerce is also to highlight that access to capital is a major barrier,” she says. “I’m excited about the works that are underway to support growing fashion SMEs in the continent. We want to be more proactive about building this.”

Amira Rasool

An image of Amira Rasool in a brown dress looking towards the camera with her hand on her knee.

Amira Rasool is behind The Folklore, one of the top places to find the best African designers.

Photo courtesy Amira Rasool.

Based between New York City and Cape Town, Amira Rasool has nurtured The Folklore into an e-commerce company that gives a diverse range of brands the tools they need to reach their customers. The idea for The Folklore came about when the New Jersey-born entrepreneur moved to Cape Town in 2016 for her post-grad at the University of Cape Town, and found a growing interest in the local items she was wearing when she’d return to the U.S.

“[We built The Folklore] to source brands and place them on our platform, so merchandisers, buyers, and retailers can find them,” she tells OkayAfrica. The success The Folklore has amassed in the four years since its inception is notable: it launched during New York Fashion Week in 2018, and now has a hand-picked selection of apparel, shoes, and jewelry from more than 20 designers from the continent and in the diaspora.

“It’s been pretty challenging getting this together. A challenge for us and the brands has always been logistics and bringing said products here [to the U.S.],” Rasool says, “but it’s really why we’ve continued to collaborate and work with logistics companies to empower us and help overcome such challenges.”

Aderonke Ajose-Adeyemi

A portrait of Aderonke Ajose-Adeyemi looking straight at the camera.

Aderonke Ajose-Adeyemi started Losode Inc. because she believed in the strength of commerce and is passionate about it.

Photo courtesy Aderonke Ajose-Adeyemi

Nigeria’s Aderonke Ajose-Adeyemi is the founder of Losode Inc., a multi-hyphenated e-commerce platform that places itself between fashion designers and brands that make affordable clothing and accessories in Sub-Saharan Africa, and buyers or merchandisers. “I started Losode [in 2020], and I did it because I really just believed in the strength of e-commerce, and have been passionate about it,” she tells OkayAfrica. In the last 15 years, Ajose-Adeyemi has worked across tech in Nigeria, the U.K., and the U.S., and has incorporated that knowledge into building Losode.

“With Losode, we’re building an infrastructure that will drive trade and commerce across Africa,” she says. “We don’t have a solid commerce structure in Africa.” Losode has over 30 designers and beauty brands, and the business is centered around five major core values, including empowering entrepreneurs and dismantling existing trade borders. “We’re really just bold and confident about these pillars that guide us because we’re all about smashing these borders, and building something that allows others to have access to the remarkable works of the brands in Africa,” adds Ajose-Adeyemi.

The biggest challenge her business faces, she says, is finding the right quality brands, and bringing them onto the platform. To address this, she asks each brand about its vision, and listens to their entire process. “It helps us get a better sense of who they are, and their values,” she says.

Elorm Dela-Seshie

An image of Elorm Dela-Seshie looking towards the camera with some tree leaves in the foreground.

Elorm Dela-Seshie started Adorn Me Africa to help a few small sustainable brands and independent artisans based in Ghana get more exposure in the U.S.

Photo courtesy Elorm Dela-Seshie.

Like almost every success story in fashion, Elorm Dela-Seshie was introduced to an appreciation for clothing at a young age. Growing up in the U.S., she fell in love with fashion when she saw how her parents confidently represented Africa through their Ghanaian attire. Being an African in the diaspora instilled within her a kind of curiosity for the culture, and by extension, its fashion.

“That same curiosity birthed Adorn Me Africa; which I started in 2017 as a means to play a supportive role in assisting a few small sustainable brands and independent artisans based in Ghana in hopes of getting more exposure to these brands and helping them to sell their products to a wider market within the US,” she tells OkayAfrica.

What started with a focus on contemporary fashion in one country 7 years ago has since expanded to sourcing from over 30 different brands from over 15 countries across the African continent. “Our ultimate goal is to represent and feature sustainable products and independent fashion brands from all 54 countries of the African continent,” says Dela-Seshie. This, of course, comes with its own difficulties, such as supply chain issues in importing from Africa and the cost associated with doing so.

“Despite the challenges that we’ve faced, we’ve continued to push forward and respond with innovation, strategic pivoting, and a creative perspective on how we can best position the brand to continue to make the most impact and continue to serve as many brands as we are able to,” says Dela-Seshie.

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