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Photo still via YouTube.

Ladipoe's New Music Video for 'Jaiye' Will Make Your Day

The Nigerian rapper shows the vibrancy of Lagos through his point of view.

Nigeria's own Ladipoethe first rapper to be signed to Mavin Records—recently dropped the music video for his latest single, "Jaiye."

Directed by Seun Opabisi and Kewa Oni, the rapper takes us through the hustle and bustle that makes Lagos so vibrant. "Ladipoe sings and raps about enjoying the journey he's currently on, instead of worrying about the destination," Konbini explains.

The beautifully-shot clip shows the vastness of the city through sharp drone shots and the creativity of Nigerian youth—especially through the styling by Stephen Tayo and Bubu Ogisi, the bomb dancers, drag racers, bmx bikers, soccer players, boxers and more. Yellow is the stand-out color as Ladipoe rides through the electric city in a decked out danfo.

This melodic song and accompanying video remind us that it's indeed the time of our lives and to enjoy the journey.

Watch "Jaiye" below.


Ladipoe - Jaiye ( Official Music Video ) youtu.be

Interview
Image courtesy of Jay Trigga.

Interview: Get to Know Rising Zambian Artist Jay Trigga

Jay Trigga could very well be Zambian music's next big thing—and he's doing it all from China.

Zambia has relentlessly developed a vibrant music scene in recent times, instigating new genres like Zambian Rock (Zamrock), Trapundula (a music genre following the driving element of Kalindula) and putting their own spin on afrobeats. This has all been possible through the collective effort of young Zambian artists wanting to create music that is authentic, different, bold, and purely African.

For 21-year-old Zambian hip-hop artist Jack Lumbeta Kafukwilwa also known as Jay Trigga, the need to showcase Africa to the world through music has been his greatest motivation. "I would define my sound as afro-fusion as it is a mix. I am quite versatile so finding a word to define my sound is tricky because I do trap music as well. In clear terms, my sound is chill, youthful and futuristic," Jay Trigga tells me over our virtual conversation from China where he is currently studying a masters degree in business management.

Following collaborations with Ice Prince and Davido's DMW rapper Dremo, the young star is significantly bent on shooting for the stars in Zambia's music scene. We sat down with Jay Trigga to talk about his journey, new single, his influences in music and more.

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