News Brief

Watch Walé Oyéjidé of Ikiré Jones' TED Talk On Creating Fashion That Changes Narratives

"It has become my purpose to rewrite the cultural narratives so that people of color can be seen in a new and nuanced light," says the designer.

Wale Oyejide is no stranger to using fashion as a catalyst for social change, it's the very essence of his world-class fashion brand Ikiré Jones.

He uses his design to tell uniquely African stories, ones that empower us and allow us creative control over our own narratives. In a memorable TED Talk given at last year's TED Global, and published today, the designer explains why he uses fashion as a means of storytelling.

I tell these stories as a concerted effort to correct the historical record, because, no matter where any of us is from, each of us has been touched by the complicated histories that brought our families to a foreign land. These histories shape the way we view the world, and they mold the biases we carry around with us.

For Oyejide, it's about more than just classic, well-tailored clothing, it's about reclamation, healing and ultimately, black pride.

And so, yeah, ostensibly I stand before you as a mere maker of clothing. But my work has always been about more than fashion. It has become my purpose to rewrite the cultural narratives so that people of color can be seen in a new and nuanced light, and so that we, the proud children of sub-Saharan Africa,can traverse the globe while carrying ourselves with pride.

Watch the full talk below and revisit our interview with the designer about getting his designs in Black Panther, as well as our chat ahead of his talk at last year's TED Global event in Tanzania.

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Photo: Single cover art courtesy of Emerald East

Rema Welcomes 2021 With New Single 'Bounce'

The Don Jazzy produced track reminds us of why the Nigerian singer-songwriter is topping charts.

Nigerian golden boy Rema took his time on deciding how to start of 2021—and we're glad he did.

The afropop hitmaker is out with his first project of the year, "Bounce", after stunning fans with word of an upcoming album, and the cooks in this kitchen have not disappointed.

Keeping it in the Mavin Records family, legendary producer Don Jazzy sprinkles his magic on the track, while undoubtedly motivating the young singer-songwriter to be his best self. And with this track being like nothing we've heard from Rema before, one could say Jazzy succeeded. "Bounce", fast-paced and fierce, is a love song dedicated to bewitchingly beautiful and blessed bottoms. The candid declaration and hip shaking beat are a force duo and we can't help but love it.

Of the single and collaboration with head honcho Don Jazzy, Rema says, "This record was inspired by the luscious and magnificent body of the African woman. Furthermore, I'm really excited about this tune because it's my first single with the legendary Don Jazzy."

Honestly, when you start the year off with a banger, you get to make songs about butts.

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