The death of Dagrin, who through hip-hop championed a course for the underground slums of western Nigeria, was a blow. While Nigeria inadvertently sought a progeny, an underground rapper silently picked up steam through bluetooth shares and word of mouth. By the end of 2010, Olamide broke into mainstream consciousness after releasing "Eni Duro," a street freestyle that caught the attention of ID Cabasa who then signed him to Coded Tunes where he released his debut album, Rapsodi in 2011.

In 2012, Olamide teamed up with a handful of relatively unknown producers, rappers for his sophomore album YBNL, which he also christened his own record label, marking his exit from Coded Tunes. YBNL has now become one of Nigeria's leading record labels having produced talents like Lil Kesh, Adekunle Gold, Fireboy DML, and more. It comes with no surprise that the recording artist born Olamide Adedeji, revered as the "voice of the street" has become one of Nigeria's most successful rappers ever. He's now known for his multilingual tracks which showcase his ability to rap and sing in English, Yoruba, Pidgin. His knack for lacing wordplay into his music stems from experiences of his formative years in Bariga, a rural part of Lagos.