Video

Nasty C, Jidenna, Ice Prince and More Head to a Disco In Johannesburg For Major Lazer's New Video

Major Lazer enlist Nasty C, Jidenna, Ice Prince, Patoranking, and DJ Mariphosa for their latest music video, 'Particula.'

Major Lazer's obsession with music from the continent only seems to be growing. Following a continent-wide tour earlier this year and collaborations with some of the biggest names in afrobeats, the production trio returns with the music video for their afrobeats and dancehall-inspired single, "Particula."


They enlisted bevy of buzzing African artists for the track, including South African artists Nasty C and DJ Mariphosa as well as Nigerian stars Ice Prince, Jidenna, and Patoranking.

Shot in Johannesburg, the 70s-inspired video sees the artists head to an exceptionally groovy party filled with vibrant gqom, pantsula and Fela-inspired dancers. The retro-tinged visual transports viewers to the funkier days, when disco and bell-bottoms ruled. Director Adriaan Louw, described his vision for the video in a statement via Billboard:

"It was creating an ideal world within Joburg that was based in the 70s. I wanted it to feel like we were shooting a documentary in the of the culture that could have been in a city where disco, funk and Fela Kuti were everywhere. We worked with some great artists who featured on the track—Jidenna flew in all the way from the States and Ice Prince came down from Nigeria. Was also my first time working with fellow South Africans Nasty C and DJ Maphorisa. Thanks to Word. Africa, Elene Du Toit, Allison Swank, Major Lazer and the whole crew for bringing this all to life. "

Watch the fun-filled video below.

Music

6 Samples From 'Éthiopiques' in Hip-Hop

A brief history of Ethio-jazz cultural exchange featuring songs by Nas & Damian Marley, K'naan, Madlib and more.

This article was originally published on OkayAfrica in March, 2017. We're republishing it here for our Crossroads series.

It's 2000 something. I'm holed up in my bedroom searching for samples to chop up on Fruity Loops. While deep into the free-market jungle of Amazon's suggested music section, I stumble across a compilation of Ethiopian music with faded pictures of nine guys jamming in white suit jackets. I press play on the 30 second sample.

My mind races with the opportunities these breakbeats offered a budding beat maker. Catchy organs, swinging horns, funky guitar riffs, soulful melodies and grainy and pained vocalists swoon over love lost and gained. Sung in my mother tongue—Amharic—this was a far cry from the corny synthesizer music of the 1990s that my parents played on Saturday mornings. I could actually sample this shit.

The next day, I burn a CD and pop it into my dad's car. His eyes light up when the first notes ooze out of the speakers. “Where did you get this?" He asks puzzlingly. “The internet," I respond smiling.

In the 1970s my dad was one of thousands of high school students in Addis Ababa protesting the monarchy. The protests eventually created instability which lead to a coup d'état. The monarchy was overthrown and a Marxist styled military junta composed of low ranking officers called the Derg came to power. The new regime subsequently banned music they deemed to be counter revolutionary. When the Derg came into power, Amha Eshete, a pioneering record producer and founder of Ahma Records, fled to the US and the master recordings of his label's tracks somehow ended up in a warehouse in Greece.

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