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Nigerian Menswear Brand Tzar Shares 'Joy Ride'-Inspired Resort Collection

Ian Audifferen's Nigerian menswear brand Tzar shares a quirky 2015 resort collection inspired by a 'Joy Ride' while holidaying.

Nigerian designer Ian Audifferen says Tzar, his Lagos-based label, is inspired by "the ethos of the metrosexual man that focuses on changing the conventional face of men's fashion with its quirky designs, construction, sharp silhouettes and resplendent prints. It's all about incorporating elements that represent both form and functionality." With their resort 2015 collection the brand continues to craft quirky, conceptual-driven menswear.


After dropping an entire wardrobe inspired by exotic birds last year, Tzar now looks to the thrill of a Joy Ride for their latest line of shirts. "This particular collection was created based on a the sights and images encountered on a joy ride while holidaying," Audifferen told Okayafrica. "My favourite elements of monochrome and bright hues come into play, vivid prints and a mash up of sporty ensembles with oversize laid back t-shirts and sweatshirts." See photos from the Joy Ride lookbook, modeled by Victor Kwen and shot by Jerry Rotimi, in the gallery above. Keep up with Tzar on Instagram and Twitter.

Interview

Interview: Wavy The Creator Is Ready to See You Now

The multidisciplinary Nigerian-American artist on tapping into all her creative outlets, creating interesting things, releasing a new single and life during quarantine.

A trip canceled, plans interrupted, projects stalled. It is six months now since Wavy the Creator has had to make a stop at an undisclosed location to go into quarantine and get away from the eye of the pandemic.

The professional recording artist, photographer, writer, fashion artist, designer, and evolving creative has been spending all of this time in a house occupied by other creatives. This situation is ideal. At least for an artist like Wavy who is always in a rapid motion of creating and bringing interesting things to life. The energy around the house is robust enough to tap from and infuse into any of her numerous creative outlets. Sometimes, they also inspire trips into new creative territories. Most recently, for Wavy, are self-taught lessons on a bass guitar.

Wavy's days in this house are not without a pattern, of course. But some of the rituals and personal rules she drew up for herself, like many of us did for internal direction, at the beginning of the pandemic have been rewritten, adjusted, and sometimes ditched altogether. Some days start early and end late. Some find her at her sewing machine fixing up thrift clothes to fit her taste, a skill she picked up to earn extra cash while in college, others find her hard at work in the studio, writing or recording music.

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