Audio
Photo by Sabelo Mkhabela.

Priddy Ugly Has A Lot To Say In His First Song Since Leaving Ambitiouz Entertainment

Listen to Priddy Ugly's new song "Reminder II."

Today, Priddy Ugly released a song titled "Reminder II," his first song since his 2017 debut album E.G.Y.P.T. It's also the first song he released since leaving Ambitiouz Entertainment, the label he signed to last year, and released his albums through.


In the song, the MC does what we fell in love with him for, and that's rapping like his life depends on it. The song is a sequel to "Reminder To Myself," which Priddy dropped three years ago. The sequel is as introspective as its predecessor. Priddy gives himself a pep talk, reminding himself (and us) how great he is, and how much he still has to achieve.

He claims to be the greatest in continent, and brushes his haters off, rapping, "Common sense, I don't need no compliments/ 'cause really, all I get is compliments/ I give a fuck about a hater in my comments section."

He also lets us know that his song "Smogolo" from E.G.Y.P.T is still going to be bigger and that he will win a South African Music Award (SAMA) ("By summer time, 'Smogolo' will have the summer lit/ Already prep'd my speech for my SAMA win"). Obviously, a video is on the way.

"Reminder II," just like "Reminder To Myself," has a mellow instrumental, making sure the listener's focal point is what the man is saying. "Reminder II" is the rap fan—Priddy doesn't run out of similes and metaphors, so you are guaranteed to play it back over and over again, just like I did.

Listen to "Reminder II" below:

Interview
Photo: Benoit Peverelli

Interview: Oumou Sangaré Proves Why She's the Songbird of Wassoulou

We caught up with the Malian singer to talk about her new Acoustic album, longevity as an artist, and growing up in Mali.

When Oumou Sangaré tells me freedom is at her core, I am not surprised. If you listen to her discography, you'll be hard-pressed to find a song that doesn't center or in some way touch on women's rights or child abuse. The Grammy award-winning Malian singer has spent a significant part of her career using her voice to fight for the rights of women across Africa and the world, a testimony to this is her naming her debut studio album Moussolou, meaning Woman. The album, a pure masterpiece that solidified Oumou's place amongst the greats and earned her the name 'Songbird of Wassoulou,' was a commercial success selling over 250,000 records in Africa and would in turn go on to inspire other singers across the world.

On her latest body of work Acoustic, a reworking of her critically acclaimed 2017 album Mogoya, Oumou Sangaré proves how and why she earned her accolades. The entirety of the 11-track album was recorded within two days in the Midi Live studio in Villetaneuse in 'live' conditions—with no amplification, no retakes or overdubs, no headphones. Throughout the album, using her powerful and raw voice that has come to define feminism in Africa and shaped opinions across the continent, Oumou boldly addresses themes like loss, polygamy and female circumcision.

We caught up with the Malian singer at the studio she is staying while in quarantine to talk about her new album, longevity as an artist, and growing up in Mali.

This interview has been edited and condensed for clarity.

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