News Brief

South Africans Are the Second Rudest People Online, According to Microsoft

Nothing new here. But when's the last time Microsoft had a hit product?

It's clear by now, that we South Africans are a pretty hostile bunch online. When we're not slut-shaming Bonang for doing normal human-being stuff we're fat shaming Lesego Legobane (Thick Leeyonce) until she breaks down. We just can't let anything go. Now, tech-giant Microsoft has determined that we are in fact the second rudest country online. For International Safe Internet Day, on Tuesday 6 February, Microsoft released research about people's digital civility–how well people behave online, particularly social media.


Out of the 23 countries which were targeted for the research, South Africa scored as low a number when it comes to being the least civil online. Some of the countries include Belgium, Argentina, Japan, the UK and the US.

"We did a survey on 23 countries–both developing and developed countries, Kethan Parbho, chief operations and marketing officer at Microsoft Africa told Radio 702 today. "We had a balanced view of ages 13 to 17, and then 18 to 74. South Africa faired 22 out of 23."

Asked what this meant, his response was:

"From a digital civility, looking at things like compassion, empathy, kindness, people getting exposed to negative risks, as a result of going online, South Africa is actually in a difficult position. Many of the areas that were surveyed; areas like hate speech, discrimination, hoaxes, scams and frauds, we scored, in a negative way, much higher than our global counterparts."

This comes as no surprise to a person like myself who spends most of their time on social media. South Africa has one of the most robust online communities in the world, where pertinent conversations are held. We tweet and discuss politics, racism, sexism, homophobia, hip-hop, and a whole lot more. I have personally learned about women's rights on Twitter more than on any medium.

But cyber bullying is still a big issue on social media in South Africa. Be it the sharing of inappropriate videos and photos, racism, body shaming, slut-shaming, we are vicious.

You can read the rest of the survey here. Be warned: bar charts and pie charts galore!

Interview

A Candid Conversation With Olamide & Fireboy DML

We talk to the Nigerian stars about the hardest lessons they've learned, best advice they've ever been given and what Nigeria means to them.

Olamide and Fireboy DML have been working together for three years, but the first time they sit down to do an interview together is hours after they arrive in New York City on a promo tour.

It's Fireboy's first time in the Big Apple — and in the US — and the rain that's pouring outside his hotel doesn't hinder his gratitude. "It's such a relief to be here, it's long overdue," he tells OkayAfrica. "I was supposed to be here last year, but Covid stopped that. This is a time to reflect and refresh. It's a reset button for me."

Olamide looks on, smiling assuredly. Since signing Fireboy to his YBNL Nation label in 2018, he's watched the soulful young singer rise to become one of Nigeria's most talked-about artists — from his breakout single, "Jealous," to his debut album Laughter, Tears & Goosebumps, hit collabs with D.Smoke and Cuppy, and his sophomore release, Apollo, last year.

Even while he shares his own latest record, UY Scuti, with the world, Olamide nurtures Fireboy's career with as much care and attention as he does his own, oscillating between his two roles of artist and label exec seamlessly. His 2020 album Carpe Diem is the most streamed album ever by an African rap artist, according to Audiomack, hitting over 140 million streams. When Olamide signed a joint venture with US-based record label and distribution company, Empire, in February last year he did so through his label, bringing Fireboy and any other artist he decides to sign along for the ride, and establishing one of the most noteworthy deals on the continent.

Below, Olamide & Fireboy DML speak to OkayAfrica about their mutual admiration for each other, what makes them get up in the morning and how they switch off.

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Interview

Adekunle Gold Is Living His Best Life

We speak to the Nigerian star about how marriage and fatherhood have led him to find both newfound happiness and newfound freedom as an artist.

''I'm having the time of my life,'' says Adekunle Gold over a Zoom call while seated in his office in Lagos. ''I'm making songs that are so true to my current energy, my current vibe.'' When I got on the call with the 34-year-old artist on a Wednesday afternoon, the first thing I noticed was his hair tied up in little braids, the second was his wide smile. As we speak, the crooner laughs multiple times but it's his aura that shines through the computer screen, it lets you know better than his words that he's truly having the time of life.

Born Adekunle Kosoko, the popular Nigerian singer got married barely two years ago to fellow artist Simi. Last year, the power couple welcomed their first child. As we talk, Gold points to his journey as a father and a husband as some of the biggest inspirations at the moment not just as far as music goes but as his perspective in life and how he now approaches things.

''My [artistry] has changed a lot because being a father and being a husband has made me grow a lot and more.'' Adekunle Gold tells OkayAfrica. ''It has made me understand life a lot more too. I'm feeling more responsible for people. You know, now I have a kid to raise and I have a wife to support, to be a real man and husband and father for.'' He credits this journey with both his newfound happiness and a newfound freedom as an artist.

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Music
(Youtube)

The 5 Songs You Need to Hear This Week

Featuring Fireboy DML, Juls, Adekunle Gold and more.

Every week, we highlight the top releases through our best music of the week column.

Here's our round up of the best tracks and music videos that came across our desks, which you can also check out in our Songs You Need to Hear This Week playlists on Spotify and Apple Music.

Follow our SONGS YOU NEED TO HEAR THIS WEEK playlist on Spotify here and Apple Music here.

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