Featured

Video: Viral “Makmende” Signals Shift in African Music as Twitter Generation Takes Lead


Since 2004, we at Modiba Productions have aimed to be Purveyors of Cultural Dopeness. We're the crew who brought you "ASAP: The Afrobeat Sudan Aid Project," introduced you to the son-of-a-legend, Vieux Farka Toure (who you most recently saw at the World Cup's Opening Ceremony Celebration), and are bringing it up to the present with Sierra Leone's finest, Bajah + the Dry Eye Crew. Running an international record label, publishing and management company, we have the privilege of working with some amazing musicians, artists and organizations from around the globe, and have accordingly had the opportunity to share some of our stories via a column in The Huffington Post. The Modiba Column is HuffPost World's regular feature that highlights interesting musicians and musical trends around the world. So when our friends at Penya Records in Kenya saw the video for Just A Band's "Ha-He" turn into Africa's first "viral success," Modiba team writer Lars Russell dug a little deeper. To those who have heard at least one Chuck Norris joke (ie. Chuck Norris can win a game of Connect Four in three moves), the premise of the video is a familiar one: Makmende Amerudi is the infallible gangster that guys what to be and girls want to be with. Check out the full video, and then continue reading Lars Russell's take on the video and band that came to be known as Africa's first viral hit.

Continue reading at The Huffington Post's Modiba Column.

Interview

Interview: Wavy The Creator Is Ready to See You Now

The multidisciplinary Nigerian-American artist on tapping into all her creative outlets, creating interesting things, releasing a new single and life during quarantine.

A trip canceled, plans interrupted, projects stalled. It is six months now since Wavy the Creator has had to make a stop at an undisclosed location to go into quarantine and get away from the eye of the pandemic.

The professional recording artist, photographer, writer, fashion artist, designer, and evolving creative has been spending all of this time in a house occupied by other creatives. This situation is ideal. At least for an artist like Wavy who is always in a rapid motion of creating and bringing interesting things to life. The energy around the house is robust enough to tap from and infuse into any of her numerous creative outlets. Sometimes, they also inspire trips into new creative territories. Most recently, for Wavy, are self-taught lessons on a bass guitar.

Wavy's days in this house are not without a pattern, of course. But some of the rituals and personal rules she drew up for herself, like many of us did for internal direction, at the beginning of the pandemic have been rewritten, adjusted, and sometimes ditched altogether. Some days start early and end late. Some find her at her sewing machine fixing up thrift clothes to fit her taste, a skill she picked up to earn extra cash while in college, others find her hard at work in the studio, writing or recording music.

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