10 African Designers Inspired By Their Roots

Hamda Issa-Salwe looks at ten African designers inspired by their roots.


Photo: Grass-Fields Ello Skirt

The London-based label graduated from an Etsy shop onto it’s own online store all about wax prints and vivacious silhouettes. Key pieces include their maxi skirts, which are nipped in at the waist and softly-pleated, exaggerating the hips to give the wearer an hourglass figure. The designs are sexy and cosmopolitan with a nod to tradition. Some feature oversized bows as a take on the Nigerian iro.

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