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Folks Are Mad At Stella McCartney For Ripping Off Designs That 'African Aunties' Have Been Wearing For Years

Stella McCartney's Summer/Spring collection is an obvious rip-off of African designs, but what's new?

Dear Western fashion houses, please stop taking designs that Africans have been wearing for years, calling them your own, and charging people out the ass for them. Thank you.


The latest offender of this age-old trend of "fashion colonialism," is high-end label Stella McCartney, who showcased items from their Summer/Spring 2018 collection yesterday during Paris Fashion Week.

The brand infused ankara designs into their new collection to create dresses, jumpsuits and tops, that look a lot like what our favorite aunties wear casually around the house or to run errands. And you can be certain that their clothing is not cheap, just peep the price points on their website. Many of these items could very easily be sewn by your local tailor in, let's say, Lagos, Dar es Salaam, Dakar or Accra for less than a quarter of the cost.

To add insult to injury, they presented these designs on a group of mostly white models.

Folks are understandably angry. We're all tired of this occurring time and time again. Folks have been airing out their frustration via Twitter.

Earlier this year, the brand received some backlash from Nigerians who believed that they had misrepresented the country in their Lagos-shot editorial.

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Image courtesy of Studio 189

Studio 189 Brought 'Heritage' to the Runway During NYFW

Take a look at the sustainable brand's Spring 2020 collection.

Studio 189—the sustainable fashion brand created by Rosario Dawson and Abrima Erwiah, debuted their Spring 2020 collection during New York Fashion Week (NYFW).

OkayAfrica was in attendance at Spring Studio this past Tuesday for the brand's runway show, which brought out 600 guests from various industries. Amongst those in attendance included Fantasia, Naturi Naughton, Quincy Brown, Opal Tometti, Young Paris, Quincy Brown, Justine Skye, Shaun Ross and many more. The show also featured musical performances "inspired by the continent of Africa" from Jojo Abot and more.

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Photo still courtesy of Vlisco&co.

Nigerian Filmmaker Dafe Oboro Tells the Lagos Hustle Story in His Vivid Fashion Film for Vlisco&co

"A Beautiful Struggle" is Vlisco&co's latest collaboration where Dafe Oboro shows us the beauty of the grind in his home city.

Vlisco&co continues to lend African creatives a platform to tell their unique stories while incorporating designs using the vibrant wax prints we all love.

With their latest collaboration, the brand tapped Nigerian filmmaker Dafe Oboro—the mind behind the fashion film A Beautiful Struggle featuring designs by Papa Oyeyemi and Abiola Olusola.

The film is a portrait showing what the Lagos hustle looks like and the beauty in the midst of it all from Oboro's perspective. We follow Smart Song—an aspiring musician hailing from a small-town—who lands in a psychadelic Lagos to follow his passion of music and being a star by any means necessary.

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Still from Burna Boy's Tiny Desk concert video via NPR.

Watch Burna Boy's Mellowed-Out 'Tiny Desk' Concert

Watch the 'African Giant' run through some of his hits like 'Gbona,' 'Ye' and more for NPR's Tiny Desk concert series.

Burna Boy is the latest artist to grace NPR's famous Tiny Desk.

The Nigerian "afrofusion" star took to the set for a mellowed out performance of four of his biggest tracks. Getting straight to business, the artist opened his set with a toned down rendition of his single "Gbona" before heading into the socially-aware "Wetin Man Go Do." It's much calmer of a performance than we're used to seeing from the artist.

Next he performs a funky version of "Dangote," before rounding his set out with his magnum opus of sorts "Ye." He's backed by the band The Outsiders and vocalist Christina Matovu throughout.

Burna Boy has had a stellar year, releasing his seminal album African Giant, performing at Coachella and winning several awards—including 'Best African Act' at the BET Awards—in the process.

Check out his full Tiny Desk performance below, and revisit a recent Tiny Desk performance from British-Nigerian rapper Dave from last week and check out Burna Boy's okay acoustics performance of 'Anybody' from August.

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Simi in "Selense" (Youtube)

Watch Simi's Beautiful Music Video For 'Selense'

Premiere: Simi shares the upbeat new video for "Selense," a song about time which draws inspiration from classic highlife.

Nigeria's Simi comes through with the new music video for her recent single, "Selense."

The song, which sees her sing about using your time and years on this earth preciously, gets a beautiful new video that follows Simi's verses about different characters who may or may not be spending their hours in the best way.

The upbeat new music video, which was directed by Adasa Cookey, is getting premiered here on OkayAfrica today.

"'Selense' is a song about time," Simi tells OkayAfrica. "The song draws inspiration from classic African highlife. A timeless classic that is perfect for all seasons."

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