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#BuyBlack: 25 Black Businesses to Support on Black Friday

It's about that time to put your money where your mouth is and #BuyBlack this Friday.

This is our fifth gift guide in the run-up to the holidays. Keep checking for more lists of great African products here. And for more ideas check out the Okayafrica Shop.


America officially begins the holiday season on Thanksgiving tomorrow—a "celebration" that's been leaving many with a mixed bag of feelings (i.e. the protests at Standing Rock putting so much in perspective).

Ultimately for a lot of folks, it's a great day to spend time with family and to eat your fill.

See OkayAfrica's 2019 #BuyBlack Black Friday holiday shopping guide here

For those that venture into the mission that is Black Friday shopping (kudos to you), it may be worth taking that moment to revert your coins and spend them on black-owned businesses instead.

Take a look at our 25 picks below:

For Women

Photo by Mirza Babic via The Wrap Life's Facebook page.

The goodies the following black businesses sell have gifts for the women in your life who love good vibes, head wraps and all things Africa.

Shop our five picks below:

1. Brooklyn Brujeria

2. The Wrap Life

3. Legendary Rootz

4. Adorned by Chi

5. Orijin Culture Boutique

For Men

Photo via Kimchi Socks' Facebook page.

If the men you know happen to want sleek and clean messenger and camera bags, top knotch skincare products and snazzy socks, we got you!

Shop our five picks below:

1. ONA Bags

2. SPGBK Watches

3. It's Da Balm

4. Armstrong & Wilson

5. Kimchi Socks

For the Kids

Photo via ABC Me Flashcards' Instagram page.

We live for the toys, clothes and learning tools featured that build confidence and intelligence in black children.

Shop our five picks below:

1. The Rad Black Kids

2. My Muse Dolls

3. Dear Naturalista

4. ABC Me Flashcards

5. Mahogany Books

For the House

Photo via Llulo's Facebook page.

Continue to celebrate your loved one's blackness with companies that provide unique interior design items and even portable charging for your gadgets (there's no shame in any of these being a gift to yourself).

Shop our five picks below:

1. Pottery by Osa

2. Llulo

3. Puku

4. Bolé Road Textiles

5. Kashmir VIII

For Skin + Hair

Photo via Eu'Genia Shea's Facebook page.

Depending on where you are in the world, there's always a need to protect and maintain your skin and hair (even better if they're made with all natural ingredients and are black owned). These products do just that from shea butter-based products to brown skin-friendly makeup.

Shop our five picks below:

1. Anita Grant

2. Sacha Cosmetics

3. Beija-Flor Naturals

4. Eu'Genia Shea

5. Oui Shave

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