Video

Why You Should Be Watching Nigeria's 'Gidi Up'

Check out episodes 1-3 of new Nigerian TV web series "Gidi Up" about young creatives in Lagos and our list of reasons it's worth watching.


Ndani TV's newest web series "Gidi Up" tells the story of four friends living in Lagos in pursuit of success in their professional and personal lives. The show is somewhat reminiscent of "Shuga" as a depiction of young adults and their trials and tribulations and warrants a viewing for 3 reasons:

  1. Quality: The production quality of this show is amazing. The cinematography depicts a visually beautiful Lagos, which we don't see enough. The editing is excellent, showcasing that in spite of popular conceptions (somewhat emphasized by a lot of Nollywood films), Nigerians know how to make good quality productions.
  2. Honesty: As many have expressed, the first episode of "Gidi Up" seems pretty shallow, but now that we're 3 episodes in, it's clear that the series is not going to gloss over the crass decisions young people can make. Yvonne's storyline (the fashion designer) is particularly indicative of this.
  3. Experimental: We love, love, love that the series highlights young Nigerians pursuing careers that aren't the typical professions: banker, engineer, doctor. Rather we get to watch young creatives pursuing their unconventional and artistic careers and it definitely adds an extra layer to the show.

The 'gidi' in "Gidi Up" refers to the popular term "Las Gidi" meaning the "real Lagos" and we have to say that from what we've seen so far, the show is staying true to its name. Check out episodes 1-3 below and stay tuned for episode 4 of this new Nigerian tv show coming March 20th!

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Interview

A Candid Conversation With Olamide & Fireboy DML

We talk to the Nigerian stars about the hardest lessons they've learned, best advice they've ever been given and what Nigeria means to them.

Olamide and Fireboy DML have been working together for three years, but the first time they sit down to do an interview together is hours after they arrive in New York City on a promo tour.

It's Fireboy's first time in the Big Apple — and in the US — and the rain that's pouring outside his hotel doesn't hinder his gratitude. "It's such a relief to be here, it's long overdue," he tells OkayAfrica. "I was supposed to be here last year, but Covid stopped that. This is a time to reflect and refresh. It's a reset button for me."

Olamide looks on, smiling assuredly. Since signing Fireboy to his YBNL Nation label in 2018, he's watched the soulful young singer rise to become one of Nigeria's most talked-about artists — from his breakout single, "Jealous," to his debut album Laughter, Tears & Goosebumps, hit collabs with D.Smoke and Cuppy, and his sophomore release, Apollo, last year.

Even while he shares his own latest record, UY Scuti, with the world, Olamide nurtures Fireboy's career with as much care and attention as he does his own, oscillating between his two roles of artist and label exec seamlessly. His 2020 album Carpe Diem is the most streamed album ever by an African rap artist, according to Audiomack, hitting over 140 million streams. When Olamide signed a joint venture with US-based record label and distribution company, Empire, in February last year he did so through his label, bringing Fireboy and any other artist he decides to sign along for the ride, and establishing one of the most noteworthy deals on the continent.

Below, Olamide & Fireboy DML speak to OkayAfrica about their mutual admiration for each other, what makes them get up in the morning and how they switch off.

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