Video

Petite Noir Explores The Perception Of Africa As A 'Dark Continent' In The Video For 'Best'

Petite Noir shares the striking visuals for "Best," the second single off his upcoming album 'La Vie Est Belle / Life Is Beautiful'


Petite Noir is sharing his latest music video for "Best," the second single off his upcoming La Vie Est Belle / Life Is Beautiful full-length on Domino Records. The striking Travys Owen-directed visuals explore the Congolese-Angolan artist's concept of 'noirwave,' examining the perception of Africa as a "dark continent," exploring its split identity as a both beautiful and unforgiving place, and showcasing a new, forward-thinking African aesthetic influenced by the likes of Fela Kuti, Tabu Ley Rochereau and Yasiin Bey. "It's just the story their music tells and the sense of freedom," adds Petite Noir, "It's about seeing the positive in dark times."

"We wanted to make 4 distinct ‘tribes’ of people," explains director Travys Owen. "This allowed us to create the visual journey that Yannick is on, running through all of these different landscapes, and allowed us to create these rich scenes which were very different from each other. The four main elements in the video are Fire, Malachite (earth/rock), Water and Gold. The video is about Yannick’s journey through all of these landscapes meeting all of these different tribes."

La Vie Est Belle / Life Is Beautiful, a follow-up to last year’s The King Of Anxiety EP, is available now for pre-order and will be out September 11. Watch Petite Noir's video for "Best," featuring art direction from Rochelle Nembhard, below and see his upcoming US and European tour dates listed underneath.

Petite Noir Tour Dates

Sun August 23 || Brooklyn, New York || AfroPunk Festival

Tues September 15 || London, UK || Lexington

Wed September 16 || Glasgow, UK || Stereo

Thu September 17 || Manchester, UK || Deaf Institute

Sat September 19 || Nurnburg, Festival, Germany || Melt!

Mon September 21 || Paris, France || Badaboum

Tues September 22 || Brussels, Belgium || Botanique/Witloofbar

Thu September 24 || Amsterdam, Netherlands || Melkweg

Fri September 25 || Hamburg, Festival, Germany || Reeperbahn Festival

Interview

This Compilation Shines a Light On East African Underground Music

We talk to a few of the artists featured on the Music For the Eagles compilation from Uganda's Nyege Nyege.

Nyege Nyege, a label in Kampala, Uganda is channelling the confidence brimming over a whole continent. Africa is no longer the future. For dance music, its time is right now.

Music For the Eagles is a compilation released in conjunction with Soundcloud to showcase the best new acts that East Africa has to offer outside the mainstream. A new wave of artists firmly blasting non-conformist energy for you to spasm to. Music that takes you places. Otim Alpha's high BPM wedding frenzy of incessant rasping vocals accompanied by feverous violin will have you clawing the walls to oblivion. Anti Vairas' dancehall from a battleship with super galactic intentions doesn't even break a sweat as it ruins you. FLO's beautiful sirens call, is a skittish and detuned nursery rhyme that hints at a yearning for love but reveals something far more unnerving. Ecko Bazz's tough spiralling vocal over sub-bass and devil trap energy is an anthem that can only be bewailed. And Kidane Fighter's tune is more trance-like prayer. These are only some of the highlights for you to shake it out to.

We got to chat with a few of the artists featured on the Music For the Eagles compilation as they took a break from the studio below.

Keep reading... Show less

get okayafrica in your inbox

popular.

The 6 Songs You Need to Hear This Week

Featuring Wavy the Creator x WurlD, Epoque, Tems, Silverstone Barz, Kofi Jamar, Olamide x Jaywillz and more