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Santi's Latest Music Video Is a 'Freaky' Nod to Vintage Nollywood Horror Films

Check out the trippy new video for the Nigerian artist's latest single.

Genre-bending Nigerian artist Santi shares the music video for his latest single "Freaky," featuring Nonso Amadi and Bridge. We'd say that the track is just as "badass, laid-back and highly addictive," as the track itself.

The musician pays homage to the highly-dramatized Nollywood horror films of his childhood in the grainy, self-directed visual, in which Santi plays and exorcist looking to cast a demon out of a possessed young woman who is out to get collaborators Amadi and Bridge. Santi's version of an exorcism is far more mod than your average—him and the crew rock all black and stylish vintage frames throughout the video.


Santi spoke to Fader about how classic scenarios in Nollywood films inspired the video's theme:

In those traditional films, the priests always shows up at the end of the movie because it symbolizes the triumph of good over evil. However in 'Freaky' the exorcist has a creepy feel to him, this was inspired by the unpredictability of Korean movies where certain exorcists aren't necessarily painted in a good image. It is a dark video that pays homage to its ancestors while telling the story of a girl who wants nothing but to destroy the souls of men"

It's definitely one of the more creative videos we've seen come out of the Naija music scene in a while. Watch the fantastical music video below. For more on Santi'ssound, revisit our 2016 interview with the artist about helping usher in Nigeria's new wave.

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(Photo by Jemal Countess/Getty Images for Global Citizen Festival: Mandela 100)

Tiwa Savage, Sauti Sol, 2Baba, Toofan & More to Perform at AFRIMA Music Village Festival

The star-studded event will take place ahead of the award show and includes a host of artists from across the continent.

The 6th annual All Africa Music Awards (AFRIMA) celebrations, which recognize African talent from across the continent, are set to take place between November 20-23 in Lagos, Nigeria. Several events will take place ahead of the award show, including the star-studded AFRIMA Music Village Festival which will feature performances from some of the top artists in the industry.

The show's lineup has just been announced and it features over 30 acts from all regions of the continent.

The AFRIMAs once again are not to be confused with the AFRIMMAs (African Muzik Magazine Awards) which took place in Dallas, Texas in October.

Here Are the Nominees For the 2019 AFRIMA Awards

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Still from YouTube.

Watch 2Baba's Music Video for His New Single 'Important'

The Nigerian artist outdoes himself with striking visuals for the laid-back track.

Veteran Nigerian artist 2Baba has just dropped his much anticipated single entitled "Important". He's also released the striking visuals accompanying the laid-back track—and we're definitely impressed. Frankly, it's the perfect way to usher in the weekend.

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Photo by Dave Hogan/Getty Images

South Africa's Iconic Group Bongo Maffin is Set to Release a New Album

It will be the group's first album in well over a decade.

Last year, the iconic South African kwaito group Bongo Maffin, reunited after several years. They then went on to release the single "Harare" much to the delight of their numerous fans. Of course, the single was just an appetizer for everything else still to come. Thandiswa "King Tha" Mazwai, one of the members of the diverse quartet, recently confirmed that Bongo Maffin will be releasing an album on November 29th—the group's first album in well over a decade.

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Image courtesy of Riveriswild

#BuyBlack: The 8 Black-Owned Brands To Shop For On Black Friday

It's that time of year again, here is OkayAfrica's 2019 gift guide for you to #BuyBlack this Friday.

You know we're near the end of 2019 once the holiday season comes back around. Thanksgiving is upon us and the bargain shopping and gift-giving is set to commence thereafter. While this American "holiday" being questionable in of itself, Black Friday is a prime occasion to highlight, support and spend exclusively with black-owned businesses.

Just like we mentioned last year, let's keep the 'for us, by us' energy going. Even beyond the hustle and bustle of Black Friday, tap into the businesses that continue to contribute to wealth-building, development and employment in Black communities around the world.

Here is OkayAfrica's curated shortlist of black-owned brands to take note of this Black Friday, including some standout home decor, fashion, skincare and beauty brands you should know.

Take a look below.

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