Popular
Still from Youtube.

Jamaican Artist Spice Tackles Colorism and Skin Bleaching in New Music Video 'Black Hypocrisy'

"Black girls lose confidence, because they tie the word 'ugly' to a complexion."

Jamaican dancehall singer Spice, tackles colorism and skin lightening within the black community head-on with her new song and video "Black Hypocrisy."

The artist caused an uproar on social media yesterday when she posted a picture of herself that showed her with much lighter skin. The photo caused many to believe that the singer had bleached her skin, Vybz Kartel style, but today we learn that this was Spice's rather unconventional way of announcing the new song.



With the "Black Hypocrisy" video, the singer reveals that she struggled with self-image growing up due to her complexion and urges others to be confident in their skin, no matter the shade. She decries the prevalence of anti-black beauty standards within black communities. "I am black without apology," proclaims the artist as the music video begins.

"Was told I would reach further if the color of my skin was lighter," sings Spice. "I was made to feel inferior because society said brown girls look prettier." She calls out the hypocrisy shown by those within the community who encourage skin bleaching and praise lighter skin. "I get hate from my own race, yes that's a fact, cause the same black people, they say I'm too black."

Skin bleaching is a multi-billion dollar industry, with many women around the world being taught to believe that lighter skin will lead to upward mobility and overall success. The conversation around the demand for skin bleaching products sprung up once again late last year when German-owned skincare brand Nivea put up billboards across several West African countries that promised "visibly lighter skin" to those who used their products.

No matter how odd the marketing for the song may have initially been (though we must say whoever created the "bleached" version of Spice is a photoshop mastermind), it's refreshing to see artists take on widespread societal issues such as colorism through their artistry. Watch the 'Black Hypocrisy" music video below.

Spice - Black Hypocrisy (Official Music Video) www.youtube.com

Music
Photo by Timothy Norris/Getty Images

Wizkid, Tems, Black Coffee & More Nominated For 2022 Grammy Awards

See the full list of African artists honored during Tuesday's nomination ceremony.

Next year's Grammy nominations are in and Africa showed up and out!

The 64th annual Grammy music awards are on the horizon, and Tuesday's nomination ceremony covered a lot of ground within the music industry. Not surprisingly, Wizkid's Made In Lagos (Deluxe) received a nod for Best Global Music album, with the stellar and globally adorned track "Essence" featuring Nigeria's Tems being nominated for Best Global Music Performance. Nigerian favorites Femi and Made Kuti's joint project Legacy+ received a nomination under the Best Global Music Album category.

Other notable nods include; Beninese singer-songwriter Angélique Kidjo's collaboration with Nigerian powerhouse Burna Boy, as well her performance with American cellist Yo-Yo Ma received under the Global Music Performance category. South Africa's Black Coffee's album Subconsciously made its mark within the Best Dance/Electronic Music Album category with his own nomination, and Ghanaian artist Rocky Dawuni under Best Global Music Album.

The music ceremony will be hosted in Los Angeles, US on January 31 2022 and we're excited to see who snags the highly coveted awards during next year's ceremony. In the meantime, let us know on Twitter who you're excited to see perform.

Keep scrolling to see the full list of African artists nominated for next year's Grammy award ceremony.

Check out the full list of nominees here.

Best Global Music Performance

"Mohabbat," Arooj Aftab

"Do Yourself," Angelique Kidjo and Burna Boy

"Pà Pá Pà," Femi Kuti

"Blewu," Yo-Yo Ma and Angelique Kidjo

"Essence," Wizkid featuring Tems

Best Global Music Album

"Voice Of Bunbon, Vol. 1," Rocky Dawuni

"East West Players Presents: Daniel Ho and Friends Live in Concert," Daniel Ho and Friends

"Mother Nature," Angelique Kidjo

"Legacy +," Femi Kuti and Made Kuti

"Made In Lagos: Deluxe Edition," Wizkid

Best Dance/Electronic Music Album

"Subconsciously," Black Coffee

"Fallen Embers," Illenium

"Music Is the Weapon (Reloaded)," Major Lazer

"Shockwave," Marshmello

"Free Love," Sylvan Esso

"Judgement," Ten City

get okayafrica in your inbox

popular.

Mini Cho and the Renaissance of African Surf Culture

Competitive surfing helped Mini Cho find his place in the world. Now he wants to bring other Mozambicans into the fold.