Video

Brooklyn MC Stimulus Recreates Jimi Hendrix's Mythologized 1969 Trip To Casablanca [Premiere]

Brooklyn MC Stimulus re-imagines Jimi Hendrix's 1969 trip to Casablanca in the music video for "Old Me," shot by Morocco's Amine Bendriouich.

In July 1969, Jimi Hendrix traveled to Morocco. The short trip, which took place just one year prior to Hendrix's death in September 1970, has been heavily mythologized and a source for urban legends about what he did and didn't do while he was in Casablanca and the town of Essaouira.


"The people of Morocco have never recovered from Jimi’s visit and the tales are remarkable," Hendrix's travelmate, Deering Howe, is quoted as telling researcher and biographer, Caesar Glebbeck. "Like George Washington he slept in everyone’s house around the Moroccan countryside!"

For his latest music video, Brooklyn-born rapper/DJ/producer/style-guru and longtime globetrotter, Stimulus, set out to recreate Hendrix's travels in Casablanca. Stim, who's most recently been cruising the world in support of his new Stimmi Hendrix project, released a five-track homage to Hendrix last month.

In the video for "Old Me," Stim teams up with Moroccan designer Amine Bendriouich, who previously linked with Hassan Hajjaj on the stunning Wax Super Deluxe menswear collection.

Shot on location in Casablanca and Marrakesh, the video follows Stim (and his Stimmi Hendrix persona) during the ten-day L'Boulevard music and arts festival. Stim explains further:

"I chose Morocco partly because the energy, color and diversity of Casablanca reminds me of the spirit of Jimi's music. I became more interested in Morocco because of all of the myths and legends about Jimi Hendrix's experience there. Rumors of him renting a place, the reasons why he never actually performed etc etc.

We were able to shoot on location in the apartment Jimi is rumored to have spent all of his time (apparently only 3 days, not 6 months) in Casablanca. He spent time with a muse, socialite, creative connector named Atika. Her son, whom she had with the late Herman Leonard (famous jazz photographer), still lives in the apartment.

Working with Amine was great. I have a huge amount of respect and admiration for his clothing design. His design process has a lot to do with the influences he gets from his friends, the things they do and the places they live. He excels at creating pieces with depth that show their inspiration while being unmistakably new and different. I have the same opinion of Jimi Hendrix's music."

Today, we're excited to premiere Stimulus' Hendrix tribute video for "Old Me," directed and styled by Amine Bendriouich. For more from Casablanca, see below for exclusive behind-the-scenes photos Stim sent us from L'Boulevard Festival.

Stimmi Hendrix: A Ritual Union Pt. 1 is out now.

Music
Photo by Don Paulsen/Michael Ochs Archives/Getty Images

Hugh Masekela's New York City Legacy

A look back at the South African legend's time in New York City and his enduring presence in the Big Apple.

In Questlove's magnificent documentary, Summer of Soul, he captures a forgotten part of Black American music history. But in telling the tale of the 1969 Harlem Cultural Festival, the longtime musician and first-time filmmaker also captures a part of lost South African music history too.

Among the line-up of blossoming all-stars who played the Harlem festival, from a 19-year-old Stevie Wonder to a transcendent Mavis Staples, was a young Hugh Masekela. 30 years old at the time, he was riding the wave of success that came from releasing Grazing in the Grass the year before. To watch Masekela in that moment on that stage is to see him at the height of his time in New York City — a firecracker musician who entertained his audiences as much as he educated them about the political situation in his home country of South Africa.

The legacy Masekela sowed in New York City during the 1960s remains in the walls of the venues where he played, and in the dust of those that are no longer standing. It's in the records he made in studios and jazz clubs, and on the Manhattan streets where he once posed with a giant stuffed zebra for an album cover. It's a legacy that still lives on in tangible form, too, in the Hugh Masekela Heritage Scholarship at the Manhattan School of Music.

The school is the place where Masekela received his education and met some of the people that would go on to be life-long bandmates and friends, from Larry Willis (who, as the story goes, Masekela convinced to give up opera for piano) to Morris Goldberg, Herbie Hancock and Stewart Levine, "his brother and musical compadre," as Mabusha Masekela, Bra Hugh's nephew says.

Keep reading... Show less

get okayafrica in your inbox

popular.