Unfortunately, there's nothing stopping abusive men from writing these love letters too.
South Africa's newly crowned Miss SA Zozibini "Zozi" Tunzi has launched a "HeForShe" campaign which aims to tackle the alarming rates of femicide and gender-based violence in the country. The campaign, which is in partnership with the South African arm of the United Nations Entity for Gender Equality and the Empowerment of Women (UN Women), wants South African men to step up and join the collective fight against abuse. However, the campaign has been criticized by many because of the way in which it wants men to step—by writing love letters to women. The campaign has divided South Africans, particularly those on social media.