Photo by Sabelo Mkhabela.

AKA’s Latest Album Has Been Illegally Downloaded More Than 360,000 Times

"Technically, I'm quadruple triple double platinum," says AKA.

AKA's latest album Touch My Blood has been out for more than a month (it dropped on the 15th of June). The album has been downloaded more than 365,674 times on the free file hosting site DataFileHost alone. The numbers are obviously higher. This instance is from one upload. There are also other websites like Fakaza which are popular for making albums available illegally.

TMB went gold (15,000 copies sold) within its first week of release. But the rapper feels these numbers don't add up. In a Twitter rant yesterday, Supa Mega questioned why he has more than 3 million followers on Twitter, but struggles to move serious numbers in album sales.


The rapper went all out marketing what he says is his last album. He encouraged his fans to design the cover of TMB, in the #TouchMyBloodChallenge, a few months prior to release. Then there were billboards hanging over some of Joburg's busiest roads, and then he did a media run prior to release.

Low sales are not an issue that's unique to AKA. His rival Cassper Nyovest, whose three albums have all sold at least platinum (30,000 copies) also has millions of followers across Twitter, Instagram and Facebook, but he has never sold six figures (just like most popular artists in SA). Kwesta has the best-selling hip-hop album of all time in South Africa—his 2016 double album DaKAR II moved an impressive 210,000 copies (7 times platinum).

House music deity Black Coffee, speaking at an event in which he was introducing a new platform for up-and-coming artists yesterday, questioned why mega stars like Brenda Fassie and Zahara have never sold their albums in millions. Just like most of us, the DJ and producer doesn't have the answers.

So, AKA is not alone in this struggle. There are a lot of factors leading to low sales in South Africa. The most obvious one is, of course, poverty—55.5% of South Africa's population lives below the poverty line; surviving on less than R1000 a month. An album is R100… you do the math.

Supa Mega took a lot of flack from some tweeps who called him out for entitlement, while the Megacy (as his fanbase is known) tweeted pics of their hard copies of Touch My Blood.

Touch My Blood was one of the most anticipated albums of 2018 in South Africa. It featured the likes of OkMalumKoolKat, Yanga Chief, JR, Kiddominant, L-Tido and Stogie T, among others. Revisit our coverage of the album here.

Read: 'Touch My Blood' Is AKA's Most Layered Album

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Photo: Alvin Ukpeh.

The Year Is 2020 & the Future of Nigeria Is the Youth

We discuss the strength in resolve of Nigeria's youth, their use of social media to speak up, and the young digital platforms circumventing the legacy media propaganda machine. We also get first-hand accounts from young creatives on being extorted by SARS and why they believe the protests are so important.

In the midst of a pandemic-rife 2020, the voices of African youth have gotten louder in demand for a better present and future. From structural reforms, women's rights, LGBTQ rights, and derelict states of public service, the youths have amplified their voices via the internet and social media, to cohesively express grievances that would hitherto have been quelled at a whisper.

Nigerian youth have used the internet and social media to create and sustain a loud voice for themselves. The expression of frustration and the calls for change may have started online, but it's having a profound effect on the lives of every Nigerian with each passing day. What started as the twitter hashtag #EndSARS has grown into a nationwide youth revolution led by the people.

Even after the government supposedly disbanded the SARS (Special Anti-Robbery Squad) unit on the 10th of October, young Nigerians have not relented in their demands for better policing. The lack of trust for government promises has kept the youth protesting on the streets and online.

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