Music
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Nigeria’s LONDON Is Producing Afro Sounds of the Future

With a fresh Grammy nod and production work for big names like Wizkid, Rema, Johnny Drille, Ayra Starr and Tiwa Savage, the young beat smith's career is as bright as ever.

You may have heard his tag on your favorite afrobeats hits, it's so catchy that producers from other parts of the world have attempted to steal it.

Kaduna-bred star hitmaker LONDON is known for his futuristic and innovative fresh take on afrobeats. With bangers like “Gyrate” by Wizkid, “Koroba” by Tiwa Savage and “Soundgasm” by Rema under his belt, it’s crazy to think his journey as a music producer only started in 2018.

Born Michael Ovie Hunter as an only child in London, England to a Hausa mom and British dad, then raised in Kaduna, Northern Nigeria, producer LONDON’s journey into music production isn't exactly far-fetched. He started out with a passion for graphic design before experimenting with keyboards and drums at his church, where he recorded melodies to impress his friends at school. Like many Nigerian artists, LONDON got his start making music at church where many of his family members were heavily involved in the choir . He first downloaded Fruity Loops Studio software on his laptop in 2018 but he felt discouraged because couldn’t figure out how to use it. After hanging around his friend's studio and several Youtube tutorials later, LONDON finally understood the whole music production ‘thing.’

LONDON’s early compositions caught the attention of veteran Nigerian music producer BabyFresh, the architect behind some of Nigeria’s biggest afro pop hits in the past decade such as “‘Allover” by Tiwa Savage, “Problem” by Reekado Banks and “Adaobi” by the Mavins. He took him under his wing and taught him the tricks of the trade in music production. This brought LONDON closer to the Mavin Records family where Baby Fresh is an in-house producer, ultimately leading to his big break in the industry.

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