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Via Twitter

Kenya's Mysterious #EyewitnessChallenge is a Welcome Distraction

We speak with the meme's originator and ask "has Cyrus Kabiru done the #EyewitnessChallenge yet?"

If you hang out on the goofy fringes of Kenyan social media like we do, you will have been inundated with images from the #EyewitnessChallenge, a meme dedicated to mocking a man who shows up at disaster sites with a unique pair of futuristic sunglasses.


It started when Kenyan television news interviewed a man at the scene of the the October 21, Nakuru plane crash. A few days later, the man popped up on TV again as an eyewitness to the car accident that claimed the life of Nyeri Governor, Wahome Gakuri. But rather than dwell on a somewhat creepy coincidence, Kenyans were drawn more to the man's odd choice of facial accessories.

Here's some video of the mystery man:

What makes a popular post?

OkayAfrica chatted with the meme's originator Nelson Odette, a 29 year old accountant in Kisumu. Going by @jr_odette on Twitter, Odette says he expected the #EyewitnessChallenge to go viral because of its potential to capture the national interest. While he's tried other humorous social media posts before that didn't get shared Odette believes that, "this one did as it offered us some relief from the ongoing politics."

Odette says that the Kenyan electoral dispute and related social upheavals have had an ongoing impact on his life. From a lack of work during the demonstrations to state targeting of people from Odette's Luo community. The stress, in other words, was the perfect setting for a goofball meme. A quick respite from posts about the fight for electoral justice that Odette typically engages in online.

Here's Odette's relatively tame, original contribution to the meme. The "ur-tweet" if you will:

Some of our favorites from the #EyewitnessChallenge:


Has Cyrus Kabiru taken the #EyeWitnessChallenge yet?

In their artful disdain for the mundane, these Kenyan social media artists bring to mind the work of fellow Kenyan, the internationally recognized artist Cyrus Kabiru whose self portraits in elaborate improvised glasses frames adorn many of the world's top art galleries. We can only imagine that Kabiru would have the best addition to the challenge yet.

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Photos by David Pattinson.

First Look: This New Collection from Art Comes First Is Peak Black Yeehaw Aesthetic

The design and brand consultant duo previews the SS20 collection displayed during their residency at The Mandrake Hotel in Paris.

Following their wavy Surf Afrika collection, Art Comes First (ACF) shares with us a preview of their SS20 collection that is all things Black Yeehaw Aesthetic.

Dubbed El Charro Negro, the collection features neutral colors and an array of texturesβ€”from leather, embroidery, fringed denim and ponchos, to vests, suede jackets and straight flyness.

Sam Lambert and Shaka Maidoh of ACF are known as the "Travelling Tailors" where their ventures around the world influence their designs. This time the nomads, who hail from the West Indies, Ghana and Angola respectively, have landed in Paris.

Earlier this month, ACF curated a week-long event-filled residency at The Mandrake Hotel in Paris that encapsulates their ethos of taking cultural influence from around the world and only staying still long enough to create. There, Lambert and Maidoh presented an installation, live musical performances and DJ sets, a film screening and a pop-up shop leading up to Fashion Week. The residency also showcased the duo's latest collaboration with London mainstay Fred Perry.

El Charro Negro will still be showcased in Paris at another location from June 18 to 23. Keep up with ACF on Instagram to stay tuned for details.

Check out our favorite images from the collection below.

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Nonso Amadi & Kwesi Arthur's 'Comfortable' Will Get You In Weekend Mode

Watch the trippy new music video for this link-up from the buzzing Nigerian and Ghanaian artists.

Nonso Amadi is one of the standout acts from a young wave of Nigerian musicians blending afro-fusion with RnB and much more. He's now dropping the brand new single "Comfortable," an addictive self-produced track that sees him linking up with bubbling Ghanaian act Kwesi Arthur, which we're premiering below today.

"Comfortable" is built on woozy synth keys and sparse beat work, all spearheaded by Nonso Amadi's vocals about wanting freedom in a relationship.

"The song is inspired by experiences with having a girl over and not wanting them to get too comfortable by staying too long with you," says Nonso Amadi. "I thought it'll be interesting to create a song around this 'cos it's not a perspective were used to hearing from guys very often."

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Screenshot via YouTube.

Maleek Berry Makes a Statement with His First Track of the Year, 'Flashy'

And the music video follows suit.

After months of anticipation, Maleek Berry finally dropped his first track of the year, "Flashy."

The Nigerian crooner-producer surely makes a statement on the track while flexing his rapping skills, as he chronicles how he leveled up to be flashyβ€”and it's well-deserved. The video shows us a scene of a fly photo shoot that's underway, where Maleek is dripping in gold and fancy cars surrounded by stunning black women and his homiesβ€”Eugy, Tinie Tempah, Juls and more.

Watch the video, directed by Capone and Guise of Vissionaire Pictures, below.

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