The artist boldly calls out the exploitation of Black artists in the music industry with a stunning, 90s hip hop-inspired visual.
Zambian-born, Melbourne-based MC Sampa the Great returns with her latest track "Times Up," featuring fellow Melbourne-based artist Krwon. The track is the latest single from her 2019 album The Return.
"Times Up" is a bold indictment of racism in the music industry. "Allyship should never be performative," said the artist about the track—echoing the thoughts of many Black people across industries in light of global Back Lives Matter protests.