Prêt-À-Poundo: Mercedes-Benz Fashion Week Africa in Johannesburg

Mercedes-Benz Fashion Week Africa 2012, presented by African Fashion International, will be held for the first time at Johannesburg's Melrose Arch.

Mercedes-Benz Fashion Week Africa 2012, presented by African Fashion International, will be held for the first time at the prestigious Melrose Arch in Johannesburg. During four days, Mercedes Benz Fashion Week Africa will present designers from all over the continent including talent from South Africa, Kenya, Mozambique, Morocco, Cameroon, Angola, Rwanda, Ivory Coast, Trinidad, Ghana, Nigeria, and DRC, but also New York. All these designers will represent modern African fashion and its evolution.

“Mercedes-Benz Fashion Week Africa is the authentic contemporary African Fashion gathering, bringing together and honouring designers from the four corners of the continent and the African diaspora.  This global platform for the African fashion aesthetic showcases the global relevance and commercial viability of our industry along with innovation and distinctive design,” says AFI executive chairperson Dr. Precious Moloi-Motsepe.

WHERE: Melrose Arch, 30 Melrose Boulevard  Johannesburg 2196, South Africa

WHEN: October 24th-28th. 2012

Photo: Lex Ash (@thelexash). Courtesy of Simi.

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Simi is restless. It has nothing to do with the year she has had, in fact, she reaffirmed her status as one of Nigeria's most successful musicians with a single music drop, "Duduke," which enjoyed widespread appeal as the nation went into lockdown earlier in the year.

The 32-year-old singer's restlessness is a reflection of the organised chaos that has defined her recording process this year as she combined the rigours of being an expectant mother with an examination of her place in the wider world. It, more accurately, reflects her re-negotiation of the parameters of her stardom.

"I've never really been a big fan of the spotlight," she whispers silently early in our Zoom conversation. "I know that it comes with the territory, but when I got my big break and more people started to recognise me, I realised that I had to edit myself, my life, and most of the things that I'd do or say because I wanted to be careful to keep a part of me for myself."

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