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South African hip hop duo B3nchMarQ recently shared the visuals of their new single 'New Friend$'

B3nchMarQ Shares The Music Video For 'New Friend$' Featuring A-Reece

South African hip-hop duo B3nchmarQ's new visuals for the single 'New Friend', featuring A-Reece, are a depiction of the quintessential boys' night out.

South African rap duo B3nchMarQ has officially released their music video for New Friend$ featuring A-Reece. The single comes off their recently released 18-track offering Power Trip Album which dropped in March 2021. The visuals for New Friend$ are a montage of a chilled night out with the entourage and were shot in Pretoria, A-Reece and B3nchMarQ's hometown.


The New Friend$ music video kicks off at a filling station, a usual meet-up point before a night out. A-Reece performs the infectious bridge standing between the duo, who are each sitting on white convertible BMWs.

The duo drives around in one of the cars with its top down, oozing a relaxed and monied flair. The image of the three in the car conveys the song's theme well — essentially, that there is no room for new friends, only more money. New Friend$ is about the cutthroat business of going independent in the hip-hop industry, and touches on how money only grows when the friendship group is halved.

The visuals are minimalist and clean, making it an easy watch. Power Trip Album forms the acronym PTA (short for Pretoria), a tribute to the rappers' hometown. The album features KiD X, pH Raw X, ThandoNje and Manu WorldStar to mention a few.

Watch the music video for New Friend$ below and stream PTA on Apple Music and Spotify.

B3NCHMARQ - New Friend$ feat. A-reece (Official Video) www.youtube.com

Interview
Photo courtesy of the artist.

DJ Neptune Surveys the Sounds & Genres Running Africa In His New Album

Greatness 2.0 features an all-star cast of African artists and jumps from afrobeats to amapiano to asakaa, Ghana’s thrilling new take on drill.

Transitioning from a DJ to an artist is no small feat. Nigeria’s DJ Neptune has always had good ear for what the people want to hear, but in past years he's also shown his skill at assembling hitmakers to make a hit and earn a spot on any afrobeats playlist.

Neptune has been dotingly described as "Africa’s DJ Khaled" for his ability to bring the continent’s top names together in musical harmony. His 2018 debut album, Greatness: The Album, pulled from his extensive contacts and years of experience as one of Nigeria’s most influential radio personalities to create a star-studded compilation with features from Burna Boy, Davido, Yemi Alade, Mr Eazi, Efya, Kizz Daniel and Olamide, to name a few.

In 2020, during the pandemic, DJ Neptune endeared himself with his intimate live sessions with Neptune Isolation Radio, where he constantly entertained people during the lockdown. After more than a decade as a DJ, and also one of afrobeats’ most influential personalities and curators, he has assembled some of Africa’s hitmakers for his sophomore album, Greatness 2.0, which he describes as “a playlist with Africa’s favorite artists.”

Artists on the truly pan-African project include Nigeria’s Mr Eazi, Rema, Patoranking, Yemi Alade, Stonebwoy, Joeboy, Omah Lay, Simi, Adekunle Gold, Laycon, Ladipoe, Blaqbonez, Cheque, Peruzzi, Bella Shmurda and Phyno, Ghana’s Stonebwoy and Kofi Jamar, Harmonize and Anjella from Tanzania, South Africa’s Focalistic; and UK rapper One Acen. Collaborating with Neptune on production are Magic Sticks, Dëra and MOG, among other afrobeats hitmakers.

Greatness 2.0 is a survey of the sounds and genres currently running Africa —from afrobeats to amapiano and asakaa, Ghana’s thrilling new take on drill.

In this interview, we speak with DJ Neptune about DJ culture in Nigeria, working with some of Africa's biggest superstars, and his new album.

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