Courtesy of Cimarrón Productions

The Cimarrón Productions crew

Cimarrón Is the Women-Led Film Production Company Empowering Afro-Colombians to Tell Their Own Stories

The "first Afro-Colombian film production company," is teaching filmmaking in Colombia's black communities in order to combat the lack of representation.

When filmmaker, activist, and cultural agent Heny Cuesta first started her career in Colombia, she noticed a severe lack of black creators in the industry. Cuesta, an Afro-Colombian originally from Cali, was the only Black woman in a room full of mestizo directors at a panel discussion at the International Film Festival in Cartagena de Indias (FICCI) in 2013.

"None of the filmmakers were black, but they were talking about ethnic content despite the fact that they didn't know the territory," says Cuesta. That scene shocked her, but it reflected the low number of movies directed by black directors in Colombia. In 2018, Colombia's film industry premiered 37 feature films and only one of them –Candelaria– was directed by a black director. It received many international awards.

The lack of blackness in Colombia's film industry goes far beyond studios, film festivals and production companies. Afro-Colombians make up almost 20 percent of the population but historically have had few opportunities to access education. Most black Colombians, who come from cities and towns along the Pacific and the Caribbean coasts, have been neglected and isolated due to a lack of infrastructure, as well as a lack of education and job opportunities.


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Cuesta recalls that when she went to college, she was the only black woman out of 60 students. "That was my starting point to think about what happens when others are telling me who I am." All this prompted Cuesta to start a film production company, initially with a classmate, to create a safe space for the Afro-Colombian community in the audiovisual industry, "because the Afro-Colombian community needs support and leadership to tell their stories," she says.

According to Cuesta, at the beginning "it was hard to convince my peers, because the project required money, resources, and none of us had a camera, nor stable jobs, or artistic or audiovisual background. However, that became a way to challenge ourselves to do what we could do with what we had."

It was 2013 when she officially launched the film company with a Canon T3 camera and $70. Its team consists of four young black and mestizo women: Karen González, the co-founder; Zulay Riascos, an Afro-Bogotana filmmaker; as well as Maria Rivas and Laura Asprilla, both journalists who are taking an audacious approach to the cinematic question of black representation.

Photo courtesy of Cimarrón Productions.

Now it's been five years since Cimarrón Productions has existed to train Afro-Colombian communities along different territories. They have trained black and young people on film skills, developed panel discussions, and organized movie screenings and workshops on identity, race and representation.

According to Cuesta "this is the first Afro-Colombian film production company. There were film collectives in Cartagena, Popayán and in San Andrés, however this is the first one led by black women."

This project is a feminist women collective. "For me, this became a movement when people began to recognize that they won't find audiovisual content, but rather a way of social criticism. A way to strengthen identity processes. Film is an excuse to reach that," Cuesta says.

The collective has partnered with human rights and non-profit organizations as well as anti-discrimination associations to strengthen the narratives around black communities. Additionally, they have worked with other black collectives such as Chontudas and the Matamba to understand the struggles of young people and women living in the country.

Cimarrón's commitment towards Afro-Colombian communities has led them to various territories in the country, where they have worked with communities on matters of identity and black representation. According to Cuesta, "we have worked on how to narrate, respect and recognize the pain of others. It is not just coming to their location to shoot, but starting to feel what they're living and [establishing] how we will work together."

Photo courtesy of Cimarrón Productions.

All of their works has received wide acclaim. In May 2019 Heny Cuesta was one of the few Colombians invited to the Nobel Women's Initiative in Monrovia, Liberia to talk about Colombian social conflicts and the struggles of leaders to fight for their rights and enhance cultural transformations through film.

Cimarrón has worked with more than 400 Afro-Colombian women, children and young people who are starting to tell their stories with what they have. The collective is helping more black voices reflect on their identity and narrate their stories themselves with the resources they have. As Cuesta says, "what we want to be is a voice, so that there won't be others who narrate them, others who do not have the sensitivity to do so."

They've also became a critical voices against producers who go to different territories, make films about the Afro-Colombian community and leave without giving credit or rewards to the subjects. Cuesta believes that "they never recognize where these stories come from, and from my point of view this is stealing, because they didn't have a commitment to see what they can do for these communities. They never return them back anything."

Photo courtesy of Cimarrón Productions.

Their upcoming event is a collaboration with the human rights organization Skylight Pictures, to create the first Afro-Colombia arts lab to empower black leaders, filmmakers, artists and writers, and help them develop collaborative stories on their territories and communities. Cuesta was also selected to join the workshop on narratives with social impact at the American Film Showcase. The collective is headed down a bright path, that will surely keep inspiring young, gifted and black filmmakers to tell their own narratives instead of others doing it for them.

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Photo: Courtesy of Radswan

Freddie Harrel Is Building Conscious Beauty For and With the African Diaspora

Formerly known as "Big Hair Don't Care", creator Freddie Harrel and her team have released 3 new wig shapes called the "RadShapes" available now.


Photo: Courtesy of Radswan


The normalising of Black and brown women in wigs of various styles has certainly been welcomed by the community, as it has opened up so many creative avenues for Black women to take on leadership roles and make room for themselves in the industry.

Radswan (formerly known as Big Hair Don't Care), is a lifestyle brand "bringing a new perspective on Blackness through hair, by disrupting the synthetic market with innovative and sustainable products." Through their rebrand, Radswan aims to, "upscale the direct-to-consumer experience holistically, by having connected conversations around culture and identity, in order to remove the roots of stigma."

The latest from French-Cameroonian founder and creator Freddie Harrel - who was featured on our list of 100 women of 2020 - has built her career in digital marketing and reputation as an outspoken advocate for women's empowerment. On top of her business ventures, the 2018 'Cosmopolitan Influencer of the Year' uses her platform to advocate for women's empowerment with 'SHE Unleashed,' a workshop series where women of all ages come together to discuss the issues that impact the female experience, including the feeling of otherness, identity politics, unconscious bias, racism and sexism.

And hair is clearly one of her many passions, as Freddie says, "Hair embodies my freest and earliest form of self expression, and as a shapeshifter, I'm never done. I get to forever reintroduce my various angles, tell all my stories to this world that often feels constrained and biased."

Armed with a committee of Black women, Freddie has cultivated Radswan and the aesthetic that comes with the synthetic but luxurious wigs. The wigs are designed to look like as though the hair is growing out of her own head, with matching lace that compliments your own skin colour.

By being the first brand to use recycled fibres, Radswan is truly here to change the game. The team has somehow figured out how to make their products look and feel like the real thing, while using 0% human hair and not negotiating on the price, quality or persona.

In 2019, the company secured £1.5m of investment led by BBG Ventures with Female Founders Fund and Pritzker Private Capital participating, along with angelic contributions from Hannah Bronfman, Nashilu Mouen Makoua, and Sonja Perkins.

On the importance of representation and telling Black stories through the products we create, Freddie says, "Hair to me is Sundays kneeling between your mothers or aunties legs, it's your cousin or newly made friend combing lovingly through your hair, whilst you detangle your life out loud. Our constant shapeshifting teaches us to see ourselves in each other, the hands braiding always intimately touching our head more often than not laying someone's lap."

"Big Hair No Care took off in ways we couldn't keep up with," she continues, "RadSwan is our comeback.It's a lifestyle brand, it's the hair game getting an upgrade, becoming fairer and cleaner. It's the platform that recognises and celebrates your identity as a shapeshifter, your individuality and your right to be black like you."


Check out your next hairstyle from Radswan here.

Radswan's RadShape 01Photo: Courtesy of Radswan


Radswan's RadShape 02Photo: Courtesy of Radswan


Radswan's RadShape 03Photo: Courtesy of Radswan

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