News Brief

7 Emerging African Designers You Should Know

Through innovative strides and careful execution these womenswear and menswear designers are changing the way we see African fashion.

African fashion and aesthetics are becoming more and more visible in mainstream spaces, yet there are not many African designers at the forefront of these trends. Despite there being little coverage on mainstream platforms and and a lack of investment financially, designers are rising above their circumstances and are using their platforms to shape perceptions of African fashion on the world stage.

African designers both in the continent and abroad are beginning to recognize the importance of collectivity and expressing their truth as a way to set them apart instead of trying to replicate Western formulas. Amongst many of these designers are young individuals,some with formal training and some informal, who saw a gap in the industry. Instead of complaining, these innovators made the conscious effort to fill it in. Although many challenges have presented themselves for these artist, their drive and will to make a difference are propelling the culture as a whole.

Click through to meet some of the people who are designing the future of Africa through fashion.

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Photo by Abena Boamah.

Photos: Here's What Happened at Daily Paper & Free the Youth's Design Talk for Accra's Young Creatives

Founders of the popular brands discussed all things African streetwear in a conversation facilitated by OkayAfrica and moderator Amarachi Nwosu.

Last week, Amsterdam-based, African-owned streetwear brand Daily Paper and Ghanaian streetwear label Free the Youth held a talk for young creatives at the Mhoseenu design studio in Accra, Ghana.

Moderated by Melanin Unscripted creator Amarachi Nwosu and presented in partnership with OkayAfrica, the design-based conversation explored everything from sustainable practices in manufacturing, to the overall evolution of streetwear globally. The founders of Free the Youth, which was been called Ghana's number one streetwear brand, expanded on how they've been able to build their audience, and shared details about their community-based initiatives.

They event, which took place at the Daily Paper Pop-up Store in Accra last Friday, drew a fashionable and creative-minded crowd ready to partake in a design discussion between West Africa and Europe.

Check out some of the action that took place at the Daily Paper x FYT event below, with photos by Abena Boamah.

Find more upcoming OkayAfrica events here.

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Bertrand Rindoff Petroff/Getty Images

South African Designer Thebe Magugu Won the Coveted LVMH Prize

The South African designer is coming for everything.

South African designer, Thebe Magugu, is taking the international fashion world by storm and that's an irrefutable fact. Earlier this year, he took home the top prize at the 2019 London Fashion Week and was crowned the winner of the International Fashion Showcase. Now, more recently, the 26-year-old is the winner of probably the most coveted fashion award for young designers—the Louis Vuitton Moët Hennessy (LVMH) Prize.

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Watch the Hazy Music Video for Burna Boy's 'Secret' Featuring Jeremih and Serani

Burna Boy drops a new music video for a fan favorite from his Grammy-nominated album 'African Giant.'

Grammy-nominated Burna Boy shares the music for the latest single "Secret," a fan favorite from his seminal album African Giant.

The track, which features American singer Jeremih and Jamaican dancehall artist Serani, is arguably one of the album's most fun and memorable tracks. The song gets a hazy music video starring the three artists in various dimly-lit, monochromatic settings. The video was directed by David Camarena.

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Listen to J Hus' New Album 'Big Conspiracy'

The artist's highly-anticipated sophomore album features Burna Boy, Koffee and more.

J Hus is back. The heavyweight British-Gambian artist returns with his highly-anticipated sophomore album Big Conspiracy.

The 13-track album features the likes of Burna Boy, who joins the artist on the upbeat track "Play Play," as well as buzzing Jamaican artist Koffee who appears on the track "Repeat," one of the album's clear standouts.

It also features a new artist by the name of iceè tgm on three tracks. Some fans have speculated that the mysterious artist is J Hus' sister. The album includes the previously released single 'Must Be,' which he dropped in November of last year.

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