Donawon on Building With Tems: “It Can’t Break”

From trade secrets to tough lessons, Donawon reflects on the journey that shaped Tems’ global rise.

Muyiwa Awoniyi sits in front of a microphone, gesturing with his hand as he speaks, with text beside him reading “I Bet My Last $500 on Tems.”

Muyiwa Awoniyi shares trade secrets and strategies with Joeboy on this episode of Afrobeats Intelligence.

Photo by Afrobeats Intelligence & OkayAfrica.

“I’m telling you, by the grace of God, what me, Tems, and Wale have built – it can’t break,” says music executive and BSB Management Agency founder Muyiwa Awoniyi, also known as Donawon, in the latest episode of Afrobeats Intelligence.

In a rare deep dive, he shares trade secrets and the strategy behind their rise, laying out the non-negotiables that shaped their journey. Through setbacks and milestones, Odawon’s story is one of unwavering belief, long-term vision, and the power of sticking to the plan.

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OkayAfrica is the premiere digital platform bringing the worlds of African music, art, culture, style, sports and politics to a global audience. Founded in 2010 as an extension of Okayplayer, OkayAfrica serves as a cultural bridge to foster deeper understanding of the continent, while also building meaningful connections with its diaspora.

OkayAfrica is the premiere digital platform bringing the worlds of African music, art, culture, style, sports and politics to a global audience. Founded in 2010 as an extension of Okayplayer, OkayAfrica serves as a cultural bridge to foster deeper understanding of the continent, while also building meaningful connections with its diaspora.

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