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Listen to Adekunle Gold's New Album 'About 30'

Adekunle Gold's highly-anticipated sophomore album is here.

Adekunle Gold's much-anticipated sophomore album, About 30, has arrived.

The 14-track album boasts features from Seun Kuti, Flavor and British-Nigerian soul singer Jacob Banks, who appears on a remix to the popular lead single "Ire." The album sees the artist flexing immense versatility and range as he delivers emotional ballads, folk-Inspired cuts sung in Yoruba, and a few highlife-tinged summer jams.


He took to Instagram this morning to share his emotional reaction to the positive praise that the album is already receiving.

"I am really emotional right now.I could cry happy tears," he wrote. This album, #About30, is a reflection of my heart, my fears, my pleasures, my pain, my losses and my faith. With the love you give me? I would do it again and again and again and one more time.I want you to listen intentionally, absorb and create your own stories from it. It is yours and not for anyone to interpret. Not even me."


His fans are showing him lots of love on social media.



Adekunle Gold visited the OkayAfrica offices back in March for an unforgettable listiening party. Revisit what went down here, and stream About 30 below via Spotify and Apple Music.


Op-Ed
Photography by Sabelo Mkhabela.

Price to Pay: The Complicated Relationship Between Ambitiouz Entertainment and South Africa’s Music Scene

Through all the horror stories shared by artists, it's impossible to overlook Ambitiouz Entertainment's contribution to South African music.

One of the biggest South African songs at the moment boasts a lineup of artists that blend styles for a smooth collaboration. With verses for the heads and a catchy hook for the radio, "Price to Pay" by Miss Pru DJ features the duo Blaq Diamond and Lesotho-born rapper Malome Vector.

A quintessential Ambitiouz Entertainment song, "Price to Pay" feels like 2016/2017 all over again, even if it's for just above five minutes. When Ambitiouz started circa 2015, a majority of its hip-hop artists—Emtee, Saudi, Sjava, FiFi Cooper, and others—were doing trap rap, mostly in native languages. Even A-Reece, who raps almost exclusively in English now, threw a few SePitori phrases in his rhymes. Singles such as "Tshela" and "Smokolo" released by the rapper Priddy Ugly under Ambitiouz were his first experiments with adding native languages in his verses beyond hooks.

While streaming "Price to Pay" and other songs released by Ambitiouz Entertainment, however, one wonders if, years from now, Malome Vector and Blaq Diamond will be sharing horror stories of working with the label, just like many of its previous signings.

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