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Marvel Is Pushing for 'Black Panther' to Win 'Best Picture' Despite Oscar's New 'Popular Film' Category

The studio wants 'Black Panther' to become its first Oscar-winning movie, and is putting major support behind making it happen.

Despite the Academy's introduction of the "Best Popular Film" Oscar category, Marvel Studios is still pushing for Back Panther to earn the coveted "Best Picture" title at the 2019 Oscars.

The decision to create the "Best Popular Film" category earlier this month fell under scrutiny by many critics that felt it was a mere consolation prize, intended as a pat on the back for mainstream, commercially successful films like Black Panther, which the Academy deems not quite worthy enough of earning "Best Picture"—the biggest award of the night.

Disney Studios, however, is making major moves to ensure that Black Panther has a fair chance of taking home the award. According to the LA Times, the studio has hired Oscar strategist Cynthia Swartz to create a campaign for the record-shattering super hero film—the third highest grossing movie of all time in the US—and has put significant funding behind the campaign.


READ: The 2017 Guide to Blackness at the Oscars

For Marvel head Kevin Feige, one motivation for Black Panther earning the nomination—besides the increased profit and accolades it would bring the studio, of course—is the rightful acknowledgment of director Ryan Coogler's unique vision and groundbreaking execution, which led to the film having immense cultural impact.

He was quoted in the LA Times as saying:

"I would like to see the hard work and the effort and the vision and the belief of the talented filmmaker Ryan Coogler, who sat across the table from us a few years ago and said, 'I have been wrestling with questions about my past and my heritage and I think I really want to tell a story within this movie,' " Feige said. "And that he did it so unbelievably well and with so much impact … seeing that potentially being recognized is what excites me the most."

The Oscars, infamously known for being "so white," is also known for ignoring superhero films outside of technical categories. If Black Panther were to win "Best Picture" it would not only make is the first superhero film to do so, but it would also be Marvel's first Oscar-winning film ever.

Last week, it was announced that Black Panther will be coming to Netflix in the US this September.

(Youtube)

10 African Films That Deal With Protest Culture & History

African countries have a long history of protests and demonstrations against forces of oppression, and this has been represented significantly in cinema.

Around the world, Nigerians in the diaspora have picked up the mantle of protesting peacefully against police brutality and violence. These gatherings are a direct extension of the nationwide protests that were brought to a tragic halt in Lagos after soldiers of the Nigerian army fired guns at peaceful protesters at the Lekki tollgate venue.

African countries have a long history of protests and demonstrations against forces of oppression and this has been represented significantly in cinema. This list, while not an exhaustive one, attempts to contextualize this rich cinematic history, tracing the complex and diverse ways that protest culture have been reflected in African film. From influential classics that are now considered required viewing to fascinating portraits of individual resistance, these films are proof that the struggle continues, regardless.

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(Youtube)

The 6 Best East African Songs of the Month (October)

Featuring Nadia Mukami, Zuchu x Joeboy, John Blaq and more.

October featured an array of incredible releases from East Africa's pop royalty as well as promising newbies.

Follow our East African Grooves playlist on Spotify and Apple Music.

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AKA Releases New Single 'Casino' Featuring Sho Madjozi and Flvme

Listen to AKA's new single 'Casino' featuring Sho Madjozi and Flvme.

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#EndSARS: Martin Luther King III Appeals to Nigerian Government Amidst Ongoing Protests

Martin Luther King III has appealed to the Nigerian government to respect the rights of #EndSARS protestors in the nation's enduring calls to end police brutality.