News Brief
Photo courtesy of the artist.

Maya Amolo Knows You’re Addicted In New Visuals For ‘I Know’

The New York City-based Kenyan artist had her mother on as director, as they truly do know best.

New York City-based Kenyan artist Maya Amolo has released visuals for her single "I Know," which is featured on her debut EP Leave Me At The Pregame, released in July.

Amolo is known for her raspy vocals, soft melodies and thought provoking lyrics, all of which are present in the hit track. The powerful visuals are supported by even more powerful subject matter, as Maya sings about a past lover who did her dirty. The lyrics, however, tell the story of a woman who is stronger and worth more than someone who doesn't know how to treat a woman the right way.

The visuals, colours and scenes throughout the video perfectly encapsulate the aura of a woman dead set on glowing up after getting out of a bad relationship. The video was shot by Maya's mother Mumbi Muturi in Nairobi, Kenya.


Of the video, Muturi says, "When I first heard the song "I Know" I immediately saw Diana Ross in the 70's looking fabulous. Retro fashion with its effortless glamour for a song about a person that stays but wants to leave. Whether they are in an abandoned building or a bath of roses, glamorous or simple, they are unhappy and want to leave. We all know them, the ones who stay and hope for change and we know the ones who walk away, I wanted to capture both."

Check out the music video for "I Know" here.

Maya Amolo - I Know (Official Music Video) www.youtube.com

Spotlight
Photo Credit: Getty Images

Global Citizen x OkayAfrica: The Impact of Conflict on Children

An estimated 1.4 million children have been hit by schools closing in the Tigray region of Ethiopia amid conflict and crisis. Here's how that's impacting Ethiopia's children.

In times of conflict and war, school-aged children could have their futures defined by whether or not they can access education amid ongoing violence.

Ethiopia's northern region of Tigray is in the midst of a war that has impacted millions of lives and affected neighboring regions, Amhara and Afar. The war — which has forced citizens to flee, has tipped the region into famine, and has barricaded humanitarian aid from reaching the most vulnerable — has now been going on for about 11 months.

As the beginning of the school season draws nearer, safely reopening schools, making education accessible, and protecting children from the impacts of violence in the affected regions is a priority for aid agencies.

"As schools prepare to reopen in early October in most parts of the country, in Tigray and the bordering regions of Afar and Amhara, where the conflict has expanded, education remains at a standstill," Director of Education Cannot Wait, Yasmine Sherif, told Global Citizen.

Keep reading... Show less

get okayafrica in your inbox

popular.

How Beauty Boy, Enioluwa Adeoluwa, Is Shattering the Expectations of Masculinity In Nigeria

Affectionately known as Lipgloss Boy, Enioluwa has become one of the most popular influencers in Nigeria — and he's done so without conforming to the notions of masculinity or imposed limitations on what a man should be able to do.