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Burna Boy poses in a campaign image for BOSS’ Fall/Winter 2024 Campaign.

Burna Boy poses in a campaign image for BOSS’ Fall/Winter 2024 Campaign.

Photo via HUGO BOSS website.

Burna Boy, Tyla and Six Other African Artists With Fashion Collaborations

From HUGO BOSS and Gap, to Puma and Nike, more global fashion brands are tapping African stars for memorable collaborations.