Popular

Here Are 5 Places Where You Can Buy African Fashion Online

You need to know these five African-owned e-commerce sites that are selling made-in-Africa fashion brands.

As e-commerce continues to take over the fashion industry, it is important we shed light on the websites where the latest fashions from African designers can be acquired.

Consumers can now access pieces more easily due to the technological advancements made by these trail blazers.

These sites hold global customer bases, vast product assortments and fill voids in the retail marketplace.

1. Zuvaa

Kelechi Anyadiegwu founded  Zuvaa in 2014 due to frustration that she couldn’t find African-inspired clothing and accessories online. Today, multiple merchants flock to her site to sell goods and she’s been featured on Forbes 30 under 30. 'Zuva,' translates to ‘sun’ in Zimbabwe’s Shona language—so Anyadiegwu’s platform certainly shines bright. It is the product of an entrepreneur with a passion for Africa, fashion and technology.

Her site’s mission is “to empower designers worldwide with the tools to enter a global market and to make women around the world feel bold and beautiful in vibrant and eccentric African inspired designs.”

The online store is also a community and a movement.

2. Kisua

A post shared by KISUA (@kisuaonline) on

Kisua is the Swahili noun for ‘garment’ or ‘suit,’ as well as an adjective for a ‘well-dressed person.’ When Ghanaian economist Samuel Mensah started Kisua, he sold everything he owned to raise seed money for the platform. Today, the brand creates exclusive capsule collections with contemporary african designers and has been worn by Queen Beyoncé. Fabrics are sourced from suppliers on the continent to create clothing that stands out. The colors, prints, and  shapes seen are engrained in our cultural traditions.

3. ONYCHEK

A post shared by ONYCHEK (@onychek_) on

Nigerian Chekwas Okafor established an e-commerce space for African luxury goods in the fall of 2016. The artisans on his site ONYCHEK are afforded an exposure they wouldn’t have any other way. He positions the brands globally and helps them tell their stories. The aim is to make people think of the African continent when they think luxury, much like they do Italy or France. We recently partnered with Okafor for a pop-up shop at Okay Space during New York Fashion Week, so we’re excited to see his extensive expansion in the future.

4. Moon Look

A post shared by MoonLook (@moonlookworld) on

Moon Look is yet another digital platform and concept store created to expose contemporary African designers. Cameroonian Nelly Wandji founded this boutique in Paris in 2014. Creatives whose products are “Made in Africa” that have a loyal clientele but may need strategic help and creatives who are just getting starting find solace here.

5. OXOSI

A post shared by OXOSI (@oxosi) on

Last fall, Vogue dubbed OXOSI as African fashion’s Moda Operandi. It’s a platform on which consumers can access luxury designers such as Maki Oh, Loza Maléombho, Bridget Awosika, MaXhosa by Laduma, and Dent de Man, to name a few. Ochosi is the Yoruba god of hunting. It is from here that the two Nigerian co-founders of this brand got the name for their e-commerce platform that provides products, content, and a community of contemporary brands.

Akin Adebowale and Kolade Adeyemo understand the importance of capitalizing on the African renaissance we are seeing in the realms of music, film, and fashion. Their retail channel connects consumers to products they may see from the aforementioned designers in magazines and on runways. It is also home to profiles and editorials.

These men hope to become a notable global-scale brand with a portfolio as diverse as the African continent.


ICYMI, read up on the 10 menswear bloggers and 11 womenswear designers you need to know.

Popular
Artwork: Barthélémy Toguo Lockdown Selfportrait 10, 2020. Courtesy Galerie Lelong & Co

1-54 Contemporary African Art Fair Goes to Paris in 2021

The longstanding celebration of African art will be hosted by Parisian hot spot Christie's for the first time ever.

In admittedly unideal circumstances, 1-54 Contemporary African Art Fair will be touching French soil in 2021. The internationally celebrated art fair devoted to contemporary art from Africa and the African diaspora will be hosted in Paris, France from January 20 - 23. With COVID-19 still having its way around the globe, finding new ways to connect is what it's all about and 1-54 is certainly taking the innovative steps to keep African art alive and well.
In partnership with Christie's, the in-person exhibits will take place at the auction house's city HQ at Avenue Matignon, while 20 international exhibitors will be featured online at Christies.com. And the fun doesn't stop there as the collaboration has brought in new ways to admire the talent from participating galleries from across Africa and Europe. The fair's multi-disciplinary program of talks, screenings, performances, workshops, and readings are set to excite and entice revelers.

Artwork: Delphine Desane Deep Sorrow, 2020. Courtesy Luce Gallery


The tech dependant program, curated by Le 18, a multi-disciplinary art space in Marrakech medina, will see events take place during the Parisian run fair, followed by more throughout February.
This year's 1-54 online will be accessible to global visitors virtually, following the success of the 2019's fair in New York City and London in 2020. In the wake of COVID-19 related regulations and public guidelines, 1-54 in collaboration with Christie's Paris is in compliance with all national regulations, strict sanitary measures, and security.

Artwork: Cristiano Mongovo Murmurantes Acrilico Sobre Tela 190x200cm 2019


1-54 founding director Touria El Glaoui commented, "Whilst we're sad not to be able to go ahead with the fourth edition of 1-54 Marrakech in February as hoped, we are incredibly excited to have the opportunity to be in Paris this January with our first-ever fair on French soil thanks to our dedicated partners Christie's. 1-54's vision has always been to promote vibrant and dynamic contemporary art from a diverse set of African perspectives and bring it to new audiences, and what better way of doing so than to launch an edition somewhere completely new. Thanks to the special Season of African Culture in France, 2021 is already set to be a great year for African art in the country so we are excited to be playing our part and look forward, all being well, to welcoming our French friends to Christie's and many more from around the world to our online fair in January."

Julien Pradels, General Director of Christie's France, said, "Christie's is delighted to announce our second collaboration with 1-54, the Contemporary African Art Fair, following a successful edition in London this October. Paris, with its strong links to the continent, is a perfect place for such a project and the additional context of the delayed Saison Africa 2020 makes this partnership all the more special. We hope this collaboration will prove a meaningful platform for the vibrant African art scene and we are confident that collectors will be as enthusiastic to see the works presented, as we are."


Artwork: Kwesi Botchway Metamorphose in July, 2020. Courtesy of the artist and Gallery 1957


Here's a list of participating galleries to be on the lookout for:

Galleries

31 PROJECT (Paris, France)
50 Golborne (London, United Kingdom)
Dominique Fiat (Paris, France)
Galerie 127 (Marrakech, Morocco)
Galerie Anne de Villepoix (Paris, France)
Galerie Cécile Fakhoury (Abidjan, Côte d'Ivoire/ Dakar, Senegal)
Galerie Eric Dupont (Paris, France)
Galerie Lelong & Co. (Paris, France / New York, USA)
Galerie Nathalie Obadia (Paris, France / Brussels, Belgium)
Galleria Continua (Beijing, China / Havana, Cuba / Les Moulins, France / San Gimignano, Italy / Rome, Italy)
Gallery 1957 (Accra, Ghana / London, United Kingdom)
Loft Art Gallery (Casablanca, Morocco)

Luce Gallery (Turin, Italy)
MAGNIN-A (Paris, France)
Nil Gallery (Paris, France)
POLARTICS (Lagos, Nigeria)
SEPTIEME Gallery (Paris, France)
This is Not a White Cube (Luanda, Angola) THK Gallery (Cape Town, South Africa) Wilde (Geneva, Switzerland)

For more info visit 1-54

get okayafrica in your inbox

popular.

Listen to Sibusile Xaba‘s New Jazz Single 'Umdali'

Sibusile Xaba's single 'Umdali' featuring Naftali and Fakazile Nkosi comes ahead of Brownswood Recording's highly-anticipated contemporary jazz compilation album 'Indaba Is'.