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Photo by Travis Matthews.

Kanye West's Album Title Has Unintentionally Boosted Burna Boy's 'Ye' Streams & We're Here For It

When the universe comes through.

In case you haven't heard Kanye West released his latest album "Ye" on Friday, and while he's currently number one on iTunes, another artist is also reaping the benefits of his album's release.

Burna Boy has also seen a major increase in streams for the afrobeats anthem "Ye" from his latest album Outside due to folks searching for Kanye's album by the same name and stumbling upon his song instead.

The artist shared a video of him and his friends relishing in the inadvertent success of the song on social media. "Thank YE!!! 😂😭 Numbers up 200% 💰," he wrote as a caption.


It's a glorious mixup, that's totally working out in Burna Boy's favor. We're glad that an even larger audience gets to enjoy the greatness that is "Ye"—a beloved song that many Nigerians want to make the national anthem—no matter how they managed to find it. The song is deserving of all of the hype it's currently receiving.

It seems that unlike Kanye, Burna Boy is earning new listeners based on the quality of his sound, rather than by steering up controversy.









News Brief
Courtesy of Atlantic Records.

Watch Burna Boy's Striking New Music Video For 'Odogwu'

The African Giant returns with a new cinematic clip.

Burna Boy has released the music video for this first official single of 2020 "Odogwu."

The new video, directed by TG Omori, follows Burna Boy and a crew through a number of striking scenes—from a supermarket to the waterside.

As we've previously written, "The name of the rhythmic track ("Odogwu") refers to the title given to a victorious leader, particularly a man, who is believed to have accomplished great things in Igbo culture. 'When I reach Igboland, them calling me Odogwu,' sings the artist on the chorus. The title seems fitting as Burna sings of his status and success atop pulsing percussion and strings by Nigerian beat-maker Kel P."

We interviewed music video director TG Omori last year to talk about how he's breathing new life into Nigerian music videos.

For now, Burna Boy's Twice As Tall World Tour, which kicks off in May, is still on. See those dates below.

Watch the new music video for "Odogwu" below.

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Photo by Amy Sussman/Getty Images for Warner Music.

Burna Boy's 'On the Low' Officially Certified Gold in France

The track, which featured on his Grammy-nominated 'African Giant' album, has since been streamed over 15 million times.

Yesterday, Burna Boy was presented with a gold plaque for his 2018 track "On the Low" which appeared on his Grammy-nominated album African Giant.

The track was certified gold in France after being streamed over 15 million times—the equivalent of selling over 100 000 copies in the country.

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Davido's Fiancé, Chioma Rowland, Tests Positive For Coronavirus

The Nigerian musician made the announcement via a heartfelt Instagram post on Friday.

Chioma Rowland, the fiancé of star Nigerian musician Davido, has tested positive for the coronavirus.

The artist shared the news via Instagram on Friday, writing that he and 31 people on his team decided to get tested after returning back to Lagos from abroad. While he and the rest of his team received negative results, Rowland's test came back positive.

"Unfortunately, my fiancé's results came back positive while all 31 others tested have come back negative including our baby," wrote Davido. He added that they both showed no systems, but would be self-isolating as a safety measure.

"We are however doing perfectly fine and she is even still yet to show any symptoms whatsoever. She is now being quarantined and I have also gone into full self isolation for the minimum 14 days," he added. "I want to use this opportunity to thank you all for your endless love and prayers in advance and to urge everyone to please stay at home as we control the spread of this virus! Together we can beat this!"

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Juls Drops New Music Video for 'Soweto Blues' Featuring Busiswa and Jaz Karis

The Ghanaian-British producer heads to South Africa for the music video for the amapiano-inspired track.

Heavyweight Ghanaian-British producer Juls shares his first offering of 2020, and it does not disappoint.

The producer enlists South African music star Busiswa and London's Jaz Karis for the jazz-inflected "Soweto Blues," which also boasts elements of South Africa's dominant electronic sound, Amapiano. The slow-burner features airy vocals from Karis who features prominently on the 3-minute track, while Busiswa delivers a standout bridge in her signature high-energy tone.

"The song dubbed "Soweto Blues" is a song depicting the love, sadness and fun times that Soweto tends to offer its people," read the song's YouTube description. The video premiered earlier today on The Fader. "The energy is amazing, the people are lovely and I've found a second home — especially the vibrancy of Soweto," the producer told The Fader about his trip to Soweto for the making of the video "Jaz Karis is singing a love song, which is symbolic of my new love of Soweto and I'm honoured to have worked with Busiswa whom I have been a fan of for a long time."

Fittingly, the music video sees Juls traveling through the township, taking in its sights and energy. The video, directed by Nigel Stöckl, features striking shots of the popular area and its skilled pantsula dancers.

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