Watch popsnotthefather’s Music Video for ‘KARMAKOLLEKT’

popsnotthefather shares visuals for 'KARMAKOLLEKT.'

Buzzing South African hip-hop artist popsnotthefarher recently shared visuals for the song "KARMAKOLLEKT." In the video, which is directed by Clout Cassette, the rapper/singer's girlfriend decides to walk away from him after a quarrel in the car.


In "KARMAKOLLEKT," popsnotthefarher sings to his girlfriend about how he is aware that she's unfaithful. It seems the couple has had issues for some time, as he sings in the first verse:

"I just needed you to keep me warm at night/ I was thinking we had all our businesses sorted, like/ Maybe I'm the reason, said I think I'm always right/ & I'm the one who started every time we go on & fight?"

Expect to see cameos from members of innanetwav. (The Big Hash, Southside Mohamed, 808x etc.), the collective pop is part of.

"KARMAKOLLEKT" is a song from popsnotthefarher's new project NNNN (Not Now Not Never). Upon the release of NNNN, popsnotthefather was highlighted by Apple Music in the streaming platform's monthly New Artist Spotlight series.

In the project, popsnotthefather reveals himself as a progressive artist not bounded by any rules or restrictions. NNNN meanders between genres like hip-hop and R&B, with sprinkles of the rapper's wide range of influences.

Watch the music video for "KARMAKOLLEKT" popsnotthefather and stream NNNN on Apple Music and Spotify.

popsnotthefather - KARMAKOLLEKT (Official Music Video) youtu.be

Interview
Photo: Benoit Peverelli

Interview: Oumou Sangaré Proves Why She's the Songbird of Wassoulou

We caught up with the Malian singer to talk about her new Acoustic album, longevity as an artist, and growing up in Mali.

When Oumou Sangaré tells me freedom is at her core, I am not surprised. If you listen to her discography, you'll be hard-pressed to find a song that doesn't center or in some way touch on women's rights or child abuse. The Grammy award-winning Malian singer has spent a significant part of her career using her voice to fight for the rights of women across Africa and the world, a testimony to this is her naming her debut studio album Moussolou, meaning Woman. The album, a pure masterpiece that solidified Oumou's place amongst the greats and earned her the name 'Songbird of Wassoulou,' was a commercial success selling over 250,000 records in Africa and would in turn go on to inspire other singers across the world.

On her latest body of work Acoustic, a reworking of her critically acclaimed 2017 album Mogoya, Oumou Sangaré proves how and why she earned her accolades. The entirety of the 11-track album was recorded within two days in the Midi Live studio in Villetaneuse in 'live' conditions—with no amplification, no retakes or overdubs, no headphones. Throughout the album, using her powerful and raw voice that has come to define feminism in Africa and shaped opinions across the continent, Oumou boldly addresses themes like loss, polygamy and female circumcision.

We caught up with the Malian singer at the studio she is staying while in quarantine to talk about her new album, longevity as an artist, and growing up in Mali.

This interview has been edited and condensed for clarity.

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