Audio

South African Kwaai Diva Umlilo Shares The Striking Video For 'Reciprocity'

South African performance artist and producer Umlilo releases new music video for his electronic 'future kwaai' single 'Reciprocity'.


Photo: Fiona Macpherson.

Multitalented South African kwaai diva Umlilo has released a fiery new video for "Reciprocity," the third single from the perfomer-producer's sophomore EP Aluta. On the Cutting Gems-produced 'future kwaai' single, Umlilo tells a thought-provoking, genderless love story. "The song explores an idea of an exchange between two people for mutual benefit and privilege but what happens if the feelings of love are reciprocal in a negative way? The same feelings can cause heartache, bitterness, jealousy and the need for revenge” says Umlilo of the fervent trip-hop influenced single.

The sensual music video presents a dramatic and unconventional tale of love and passion that aims to highlight the ups-and-downs of relationships. Director Odendaal Esterhuyse shared his vision for the music video, "I wanted the video to look at the relationship between lovers as well as the duality of love: When it’s good it's like taking a breath of fresh air, but when it’s bad it feels like you’re suffocating." Watch as Umlilo and his dancers give dynamic performances depicting the endless complexities of love in the visuals for "Reciprocity" below. For more from the artist revisit the previous videos for "Chain Gang" and "Magic Man."

Interview
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Interview: How Stogie T’s ‘Freestyle Friday’ Became a TV Show

Freestyle Friday started as lockdown content but is now a fully-fledged TV show on Channel O. In this interview, Stogie T breaks down why the show is revolutionary and talks about venturing into media.

When South Africa was put under a hard lockdown in 2020, Stogie T started Freestyle Friday to "make SA rap again." Freestyle Friday, hosted on Instagram, saw a different cohort of rappers each rap over the same beat picked by the veteran rapper. From niche and emerging rappers to some of the most notable names in South African hip-hop—the likes of AKA, Focalistic, Ginger Trill and several others all participated.

In the last few weeks, however, Freestyle Friday has found its way to cable TV. The show airs every Friday on Channel O, one of the continent's longest-running music TV channels. Freestyle Friday as a TV programme isn't just about freestyles, it's about the art of rapping and the music business, particularly SA hip-hop. Guests range from lyricists to record executives and other personalities aligned with the scene—Ninel Musson and Ms Cosmo for instance.

But Freestyle Friday is only the first media product Stogie T is working on as he is in the process of starting a podcast network, a venture in which he is collaborating with Culture Capital. In the Q&A below, Stogie T breaks down the relationship with Culture Capital, how the show moved from the internet to TV, why it's a revolutionary idea, touches on his venture into media and his future plans.

This interview has been edited for clarity and length.

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